Trend cluster
Category

VOIP
Ubiquity

The general switch to Voice over Internet Protocol, usually to save money.

Free Phone CallsSkype-Enabled WiFi Internet TabletFake iPhone Landlines1960's USB MicrophonesFringing

Trend

What is the VOIP Ubiquity trend?

VOIP Ubiquity: Voice over Internet Protocol (VoIP) describes the act of making phone calls over the internet, either for free, or at very low prices, through services like Skype. The credit crunch will likely spur more caution to cell phone bills, making the switch to free VoIP much more appealing.

Trend themes

Themes within the VOIP Ubiquity trend

Three behaviours holding the trend together
01

Rise of VoIP

The shift to free or low-cost Voice over Internet Protocol (VoIP) services, like Skype or Google Voice, due to cost savings or remote work.

02

Wireless Everything

Mobile phones evolving and integrating Skype or other VoIP technologies while improving on usability, portability, and functionality.

03

Eco-Conscious Products

Eco-friendly phones created from sustainable materials, such as recycled plastic or natural materials, that satisfy demand for sustainable and profitable alternatives.

Industry implications

What the VOIP Ubiquity trend means for industry

Where the trend changes the playbook
For

Telecommunications

The telecommunications sector must adapt to respond to increased customer demand for free or low-cost VoIP services to maintain sustainability while improving user experience.

For

Consumer Electronics

The consumer electronics industry must capitalize on wireless technology, improving connectivity and transforming the way customers access voice and messaging services.

For

Green Technology

The green technology sector must capitalize on increasing consumer demand for eco-friendly products. Companies must improve on environmentally-friendly features and develop profitable alternatives while still satisfying customer demand for compatible products.

Trend signals

Trend signals for VOIP Ubiquity

Trend score 3.4 out of 10, from popularity 52%, activity 43%, freshness 8%.

Popularity52%
Activity43%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the VOIP Ubiquity trend

8 featured examples from Oct 19, 2007 to Sep 18, 2008
Free Phone Calls
CategoryTech

Free Phone Calls

Magic Jack USB Phone Gizmo

Telecommunications companies can leverage USB devices and VOIP technology to offer disruptive calling services and attract new customers.

Skype-Enabled WiFi Internet Tablet
CategoryTech

Skype-Enabled WiFi Internet Tablet

Nokia N810

The telecommunications industry can benefit from the trend of pure internet phones like the Nokia N810, by offering innovative voice calling solutions that leverage WiFi connectiv…

Fake iPhone Landlines
CategoryTech

Fake iPhone Landlines

The OpenFrame Home Phone

Disruptive innovation opportunity: Revolutionize the telecommunications industry by developing innovative products that merge traditional landlines with smartphone functionality.

1960's USB Microphones
CategoryTech

1960's USB Microphones

For Retro Skype Serenades?

Exploring opportunities to merge retro designs with modern technology in consumer electronic products.

Fringing
CategoryTech

Fringing

Fring Your Friends With Mobile to VOIP Technology

There is a disruptive innovation opportunity in the telecommunications industry to develop mobile-to-VoIP integration solutions that can enhance cost savings for users.

PSP Phone Hacks
CategoryTech

PSP Phone Hacks

PSP Slim Furikup

Disruptive innovation opportunity: Incorporate phone functionalities into gaming consoles to create a new hybrid gaming and communication device.

Emotion Sensing Eco Phone
CategoryUnique

Emotion Sensing Eco Phone

FuChat Cordless Phone

Disruptive innovation opportunity: Integrating emotion sensing capabilities in telecommunication devices to enhance communication experiences and improve customer satisfaction.

Eco-friendly VoIP Phones
CategoryTech

Eco-friendly VoIP Phones

The Pappa Phone by Hulger

The Pappa Phone's disruptive design and eco-friendly features present an opportunity for consumer electronics companies to explore creating more sustainable and visually appealing…