Plus-Size Pride

Curves are embraced as fashion and design welcome sizes 8 and over

Implications - The idea of beauty in reference to weight is a widely discussed topic, especially in the digital age. This has led to not just the acceptance, but the glamorization of curves. In the past, plus-size women were subject to loose, "flattering" designs; now, women of all shapes are encouraged to show pride in their bodies. This is a pivotal turn towards equality in the media that satisfies the consumer desire for reality in branding.
SCORE 6.3
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2,599,469 Total Clicks
Jan 12 - May 13
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Pop CultureFashion
Featured Examples
Realistic Beachwear Advertisements - Jennie Runk for H&M Puts an Average Size Girl in the Spotlight
SCORE 7.1
Warm 72,589 Clicks Pub: May 3, 13
Realistic Beachwear Advertisements
Jennie Runk for H&M Puts an Average Size Girl in the Spotlight
Although the fashion industry might label the advertisements as plus size, the Jennie Runk for H&M advertisements put the spotlight on a woman who is actually just an average size. Runk—... [More]
Plus-Size Model Comparisons - Katya Zharkova in Controversial Spread for PLUS Model Magazine
SCORE 7
Warm 166,128 Clicks Pub: Jan 12, 12
Plus-Size Model Comparisons
Katya Zharkova in Controversial Spread for PLUS Model Magazine
Plus-sized model Katya Zharkova appears in a shoot for PLUS Model Magazine that is creating quite a stir. Katya Zharkova is sans clothing in this 8-page spread next to an also-nude anonymous "straight… [More]
Full-Figured Fashion Blogs - Anticode is an Online Community in France Devoted to Plus Size Models
SCORE 6.5
Warm 18,288 Clicks Pub: Jul 12, 12
Full-Figured Fashion Blogs
Anticode is an Online Community in France Devoted to Plus Size Models
While full-figured fashions have been trending in North America, Australia, and the U.K., France is just starting to catch on. With 40 percent of the female population a size 14 and only five... [More]
Big and Beautiful Model Videos - NYC Agency Muse Plus Promotes Voluptuous Models
SCORE 6.4
Warm 14,322 Clicks Pub: Apr 27, 12
Big and Beautiful Model Videos
NYC Agency Muse Plus Promotes Voluptuous Models
This plus-size model video was shot by Marcelle Pallaid behind the scenes of a plus-size fashion shoot. The Beth Ditto song Heavy Cross is the soundtrack for this black and white video, since she is... [More]
Patterned Plus-Sized Fashion - The Cosmopolitan Australia Editorial Stars Robyn Lawley
SCORE 5.2
Warm 6,075 Clicks Pub: Mar 8, 13
Patterned Plus-Sized Fashion
The Cosmopolitan Australia April 2013 Editorial Stars Robyn Lawley
The Cosmopolitan Australia April 2013 editorial showcases the personal style of plus-sized model Robyn Lawley, who is soon to be the host of her very own cooking show, ‘Robyn Lawley Eats.’... [More]
Real-Sized Female Mannequins - The Ahlens Mannequins Markets a Healthier Ideal for Beauty
SCORE 5.5
Warm 8,731 Clicks Pub: Mar 30, 13
Real-Sized Female Mannequins
The Ahlens Mannequins Markets a Healthier Ideal for Beauty
There are those that feel mannequins are like any other form of advertisements, fake and glorified, but that cannot be said about the Ahlens mannequins. Inspired by real women and real sizes, the... [More]
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