Gendered Tech

Fighting against gender equality, electronics cater to one sex or another

Implications - Despite a cultural move towards products with a more androgynous persona, a pocket of electronics are experiencing success for specifically targeting one sex through design aesthetic. In a world where tech solutions are usually designed to be utilitarian in nature, these products dictate that consumers are looking for a more personalized experience that speaks to their identity in a deeper manner.
SCORE 4.5
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274,554 Total Clicks
Jul 13 - Jan 14
Warm
TechLifestyle
Featured Examples
Men-Targeted Smartphones - The Mann A18 is Designed with the Macho Outdoorsman in Mind
SCORE 7
Warm 26,425 Clicks Pub: Aug 21, 13
Men-Targeted Smartphones
The Mann A18 is Designed with the Macho Outdoorsman in Mind
The gendering of consumer products isn’t a new topic, but the Mann A18 is making waves as a hyper-manly smartphone that’s designed and targeted specifically towards the outdoorsman. A... [More]
Exclusively Women-Targeted Smartphones - The Savelli Jardin Secret Line Features Phones for Women
SCORE 4.5
Average 2,563 Clicks Pub: Jul 12, 13
Exclusively Women-Targeted Smartphones
The Savelli Jardin Secret Line Features Phones for Women
The Savelli-Geneve ‘Jardin Secret’ collection is a creative line of phones for women. Everything from their function to their appearance is targeted towards women, or “made... [More]
Blinged-Out USB Keys - This Swarovski USB Drive is Made with Indian Sapphire Crystals
SCORE 5.4
Warm 9,588 Clicks Pub: Aug 12, 13
Blinged-Out USB Keys
This Swarovski USB Drive is Made with Indian Sapphire Crystals
This Swarovski USB drive makes file sharing luxurious like never before. The crystalline key is filled with 140 Indian sapphire crystals with blue lacquer and silver detailing. The 4GB USB also... [More]
Record-Setting USB Drives - The Magic Mushroom USB Key is the Most Expensive in the World
SCORE 5.1
Warm 2,109 Clicks Pub: Oct 9, 13
Record-Setting USB Drives
The Magic Mushroom USB Key is the Most Expensive in the World
For anyone looking to highly increase the value of their USB key collection, consider taking a look at the Magic Mushroom USB drive by Swiss jeweler La Maison Shawish. The Magic Murshoom is an ultra-... [More]
Glamorous Golden Skull Smartphones - The 'Skull Edition' iPhone 5s is Bedazzling
SCORE 2.1
Untested 773 Clicks Pub: Jan 14, 14
Glamorous Golden Skull Smartphones
The 'Skull Edition' iPhone 5s is Bedazzling
Add a little rebellious bling to your tech collection with the Skull Edition iPhone 5s. This ruthless and chic smartphone is manufactured by Swiss company Golden Dreams. The phone is of a classic... [More]
High Tech Video Earrings - These Prototypes from MJ McLaren Play a Variety of Videos from Your Ears
SCORE 2.6
Mild 629 Clicks Pub: Aug 31, 13
High Tech Video Earrings
These Prototypes from MJ McLaren Play a Variety of Videos from Your Ears
This video earrings concept conceived by MJ McLaren is being funded through an Indiegogo project. According to the page, “The Video Earrings can show videos as slide shows, screen savers, real... [More]
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