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Fake Reality

False ads, spoofs and illusions invoke shock and awe, drawing attention and providing

Implications - Honesty in advertising might describe your product, but using fake shockvertising drives awareness. If an advertisement can evoke shock, or is considered controversial, there is a greater chance that people will remember it and talk about it, often launching it into a pandemic state.
5.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
12 Featured, 9 Examples:
545,201 Total Clicks
Date Range:
Jan 07 — Dec 07
Trending:
V. Hot

Featured Examples

Fake Car Orgies
Fake Car Orgies
Erotika Sexy Shop Ads
This is one of the cool guerrilla marketing (the low cost unconventional kind) tactics I’ve seen. The Sex machine ads created by Agency "Leagas Delaney " Milan, Italy. "A car parked outside of the Erotika… MORE
Mainstream Subliminal Messaging
Mainstream Subliminal Messaging
Mind-Altering Scents, Secret ‘Buzz' Agents and Fake Ne
You are being assaulted on an almost daily basis by mainstream subliminal advertising. We’re not talking about sexy messages hiding in your ice cubes or split-second messages on the big screen. We are… MORE
Fake Cop Billboards- IsBank Ad Attracts Attention and Slows you Down
Fake Cop Billboards- IsBank Ad Attracts Attention and Slows you Down
This April Fools watch out for jokers, they’re everywhere! If you live in Turkey and you pass by this billboard ad created by Isbank, don’t be fooled, because the police car hiding behind the billboard… MORE
Cardboard Children
Cardboard Children
Sneaky Cut-Outs Trick Road Warriors into Safe Driving
Realistic, life-size cardboard cut-outs of children are being used in a Northeastern Ohio neighborhood to slow down speeding cars. Mike Wood of West Salem, Ohio says he originally started printing life-size… MORE
Body Parts in Garbage Cans for The Truth Campaign
Body Parts in Garbage Cans for The Truth Campaign
There are more lives being thrown away by smoking every month than there are garbage cans in New York City. To illustrate that point, the Truth campaign dumped fake body parts into dozens of garbage cans… MORE
Fake Ads (Follow Up)
Fake Ads (Follow Up)
Prankster Who Published Fake Ads Tells His Tale
In March, Trend Hunter featured a prankster who sent fake Gucci Ads of himself to a large Swiss Magazine... The magazine thought he worked for Gucci and published the ads... In a recent interview for… MORE
play_circle_filled Gun Camps for Kids
Gun Camps for Kids
Camp Okutta Adventures in Toronto
Machine gun camp for kids? Are you shocked yet?  Relax, the camp is fake, but the campaign is real. Last week YouTube popped up a new video for Camp Okutta, a children’s adventure camp just outside of… MORE
play_circle_filled Fake Movie Trailers
Fake Movie Trailers
Hammer & Coop Movie is Really a Mini Advertisement
It looks like an action packed sexy movie trailer, but really its an advertisement for a Mini Cooper. MORE
Guerilla Awareness
Guerilla Awareness
Child Poverty Ads in India: Begging Child on Glass
A Guerilla ad agency named Grey has launched a ad campaign for Childcare India.  The ads feature cut outs of homeless children on the glass of store windows.  The aim is to help 20 million indian children… MORE
PickPocket Guerrilla
PickPocket Guerrilla
Fake Hands Placed In Bags by Brussels Airlines
Brussels Airlines has resorted to an pickpocketing awareness campaign which involves placing fake plastic hands in un-attended bags. The goal: freak people out and get them to be more careful. The firm… MORE
Fake Fan Sites
Fake Fan Sites
Sony Fakes Authenticity
Sony faked a PSP fan site in an attempt to market its already popular portable. MORE
Fake Products Advertising Real Stuff
Fake Products Advertising Real Stuff
Eau de Polygamie and HBO Big Love
To market its new show Big Love, HBO has created a series of fake products, including Eau de Polygamie, that special scent that lets you set yourself apart from the ‘other wives.’ The show itself is about… MORE