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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,250 more

Fantasy Retail

Incorporating fairy tales and other whimsical elements into the shopping process

Implications - When it comes to enticing consumers, it's best to provide an entire brand experience as opposed to "just a product." In order to make the shopping process more memorable, retail companies are beginning to incorporate elements of fantasy and fairy tale, ensuring the brand experience is a positive one that allows for momentary escape from the everyday.
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 44 Examples:
736,532 Total Clicks
Date Range:
Sep 12 — Jan 13
Trending:
Warm
Consumer Insight Topics:

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