Everyday Omission

Home tech focus on omitting steps from consumers' daily routines

Implications - Home technology typically focuses on added benefits, such as connectivity to enhance the speed of the everyday routine, or AI to anticipate day-to-day needs ahead of time. A more straightforward approach is seen in devices and appliances that eliminate a specific step from the consumer's daily ritual. This speaks to the macro goal of technology: making life easier. This simplicity is especially attractive to Gen X consumers whose purchasing decisions are mainly motivated by ease of living.

Workshop Question - What is one part of your customer's daily routine that your service or product can eliminate or streamline?
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Sep 17 - Jan 19
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SCORE 5.7
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Of all the household chores, cleaning the toilet is probably the least pleasant, so the SpinX gets rid of it entirely. The robotic system cleans toilets automatically in as little as 90 seconds,... [More]
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