Category
Tech
Automated Upkeep
Trend cluster
Category
Economical
Play
A desire for cost-effective rewards prompts more customized gifts for kids.
3.8
Trend score
Trend
What is the Economical Play trend?
Economical Play: As demand for materialistic rewards increases, the cost of satisfying such demands can be overwhelming, prompting parents to look for cost-effective alternatives. Seeking substitute methods to the accessible store-bought products, parents are turning to customized playsets that combine youthful activities with budget-friendly, DIY approaches. Made-from-scratch toys illustrate a turn towards more economical methods of youthful enticement.
Trend themes
Themes within the Economical Play trend
Three behaviours holding the trend together01
DIY Crafts
Parents looking for cost-effective alternatives for store-bought products are turning to DIY playsets and toys.
02
Budget-Friendly Toys
Demand for materialistic rewards prompts the need for more economical methods of youthful enticement.
03
Recycled Materials
DIY cardboard and paper playsets and toys are appealing to environmentally conscious parents.
Industry implications
What the Economical Play trend means for industry
Where the trend changes the playbookFor
Crafting Supplies
Businesses can target parents looking for crafting supplies, including cardboard, paper, and fabric.
For
Toy Industry
The toy industry can create budget-friendly alternatives to store-bought toys.
For
E-Commerce Retailers
E-commerce retailers can offer printable templates for DIY playsets and toys.
Trend signals
Trend signals for Economical Play
Trend score 3.8 out of 10, from popularity 46%, activity 60%, freshness 8%.
Popularity46%
Activity60%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Economical Play trend
6 featured examples from Dec 10, 2012 to Mar 28, 2014CategoryEco
DIY Arctic Cardboard Playsets
Mr. Printables' Templates Make Cute Recycled Cardboard Toys
Creating eco-friendly and interactive toy playsets for children.
CategoryArt & Design
DIY Paper Produce Projects
Play Fruit by Mr Printables Lets People Create Their Own Fruit Decor
The arts and crafts industry can capitalize on the trend of printable templates and educational crafts by offering tools and resources to consumers to create their own DIY project…
CategoryLife-Stages
DIY Pom-Pom Village Playsets
These DIY Pom Pom Toys Are Cute and Easy to Make
CategoryPop Culture
Crafty Thumb War Creations
This DIY Mexican Thumb War Set is Definitely a Crowd Pleaser
Incorporating consumers into the creation process of toys to create unique and personalized products
CategoryLife-Stages
DIY Paper Box Puppets
Turn an Ordinary Pasta Box into a Fun Children's Toy with This Tutorial
There is potential for brands to create and market sustainable and eco-friendly crafting materials for people to make their own toys, such as these paper box puppets.
CategoryArt & Design
Playful Paper Animal Kits
Unleash the Kid Inside with the Brave Paper Face Paper Toy Kits
The paper toy kit trend offers opportunities for toy manufacturers to innovate and create unique and eco-friendly playthings.
