Childhood holiday gifts get an eco-conscious makeover to appease parents
Implications - Holidays tend to generate a lot of waste in terms of packaging, greeting cards and throw-away gifts. As a result, many parents are choosing to celebrate with their children in a way that's fun, yet sustainable. By using recycled products, or items that will stick around long after the holiday itself is over, parents are communicating eco-conscious values to their kids.
Workshop Question - How can your brand better frame important social causes to create emotional connections with consumers?
Trend Themes
1. Eco-friendly Toys - Creating toys that are sustainable, safe for kids to play with, and environmentally friendly in production and packaging.
2. Reusable Activity Materials - Developing coloring and activity materials that can be reused, reducing waste and increasing sustainability in playtime.
3. Eco-friendly Gifts - Designing holiday gifts made from recycled materials and that have lasting value, promoting eco-conscious values and a lower waste footprint.
Industry Implications
1. Toy Industry - Utilizing sustainable and natural materials in the development of toys and games, promoting healthy and eco-friendly playtime solutions for children.
2. Holiday Gift and Event Planning Industry - Incorporating eco-conscious values in holiday gift giving and celebration planning, creating new opportunities for eco-friendly products and services.
3. Arts and Crafts Industry - Innovating new ways to create sustainable and reusable materials for arts and crafts projects, promoting the use of eco-friendly materials and reducing waste.
5 Featured, 42 Examples:
259,414 Total Clicks
Date Range:
Oct 14 — Nov 15
Trending:
Warm
Consumer Insight Topics:
