Healing crystals are harnessed in everyday lifestyle products
Implications - As new age wellness converges with the health-driven lifestyle movement, consumers are embracing products that boast for both aesthetic and healing purposes. This shift speaks to the new consumer commitment to self-care and preventative wellness and the ways in which this converges with the pursuit of all-natural products.
Workshop Question - What new, wellness-driven rituals can you build into your product offering?
Trend Themes
1. Holistic Wellness Products - Products are being developed that feature both aesthetic and healing purposes in an effort to cater to the new consumer commitment to self-care and preventative wellness.
2. Crystals in Home Decor - More jewelry designers and artists are incorporating healing crystals into home decor, which is leading to a blurring between the wellness and home industries.
3. Crystal-infused Skincare - Crystal-infused skincare products are growing in popularity and their inclusion in facials and other grooming practices is contributing to the growing convergence between wellness and beauty industries.
Industry Implications
1. Beauty - Beauty industry professionals can explore the intersection between beauty and wellness, by offering crystal-infused grooming products and treatments.
2. Home Decor - Home decor professionals can incorporate healing crystals into everyday products and accessories, which would appeal to consumers looking to incorporate spiritual practices into their homes.
3. Wellness - Wellness industry professionals can expand their product offerings to include items that promote crystal healing practices, which would appeal to consumers seeking alternative, naturopathic remedies.
