Category
Tech
Delegated Interfaces
Trend cluster
Category
Culinary
Tracking
Tech-enabled meal ordering systems concentrate on monitoring food in real time.
2.2
Trend score
Trend
What is the Culinary Tracking trend?
Culinary Tracking: In order to match the growing sophistication of digitally savvy consumers, food brands are concentrating on ordering systems that allow users to track meal items in real time. This tech focus matches digital natives who are in the information age, which prompts an expectation of up-to-the-minute knowledge and updates in all aspects of life. Across many industries, the front end digitization of content will be appreciated by this young group.
Trend themes
Themes within the Culinary Tracking trend
Three behaviours holding the trend together01
Real-time Food Monitoring
Focusing on ordering systems that allow users to track meal items in real time to match up with digitally savvy consumers.
02
Wearable and Tracker Technology
Equipping delivery providers with wearable and tracker technology to allow for better tracking of deliveries.
03
Voice Control Integration
Integrating voice control technology and delivery services for added convenience.
Industry implications
What the Culinary Tracking trend means for industry
Where the trend changes the playbookFor
Food Retailing
Food retailers can incorporate real-time tracking and delivery technology for enhanced customer satisfaction.
For
Delivery Services
Delivery companies can make use of wearable and real-time tracking technology to improve delivery efficiency.
For
Smart Home Technology
Smart home technology companies can integrate voice-activated food ordering functionality into their products.
Workshop question
How is your brand adapting to the lifestyle trends of the Gen Z consumer?
Trend signals
Trend signals for Culinary Tracking
Trend score 2.2 out of 10, from popularity 37%, activity 21%, freshness 8%.
Popularity37%
Activity21%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Culinary Tracking trend
5 featured examples from Apr 29, 2014 to Feb 4, 2016CategoryLifestyle
Pizza-Tracking Apps
Domino's Apple Watch App Helps the Hungry Track an Incoming Pizza Order
Food delivery services can enhance the customer experience by integrating pizza-tracking apps into their platforms.
CategoryLifestyle
Voice-Controlled Pizza Deliveries
Domino's Tracker Deliveries Can Now Be Made Using Amazon Echo
Voice-controlled technology can disrupt traditional food delivery services by offering a more convenient and efficient way of placing and tracking orders.
CategoryTech
3D Pizza Apps
This Domino's Pizza iPad App Lets you Create a Realistic 3D Pizza
Fast food restaurants can benefit from the trend of 3D food builder apps by offering customers a more personalized and interactive ordering experience, which could lead to increas…
CategoryLifestyle
Indian Lunch Deliveries
'Flipkart' is Partnering with Indian Dabbawallas to Improve Lunch Delivery
The collaboration between Flipkart and Dabbawallas highlights opportunities for e-commerce companies to optimize last-mile delivery networks and integrate with existing delivery s…
CategoryTech
On-Demand Takeout Apps
The Seamless App Makes Finding Restaurants and Food Orders Easy
Pioneer innovative food delivery services that leverage on-demand food ordering, personalized recommendations, and real-time order tracking technology.
