Trend cluster
Category

Creative
Management

Project management apps focus on tasks outside of business processes alone.

Creative Project Management SoftwareArtistic Project Management ToolsEducational Workload Management AppsHome Improvement Project Managers

Trend

What is the Creative Management trend?

Creative Management: The practice of project management is common in the workplace, and brands are now creating platforms through which consumers are able to track projects related to more creative or educational pursuits. More than streamlining the creation process, such platforms cater to consumers seeking productivity-enhancement in their daily rituals and hobbies.

Trend themes

Themes within the Creative Management trend

Three behaviours holding the trend together
01

Creative Project Management

Project management apps enable users to track projects related to more creative or educational pursuits, providing productivity-enhancement and automation.

02

Workload Management Apps

Apps and software programs for workload management help maintain schedules and productivity while optimizing time for specific tasks and projects.

03

Home Improvement Project Managers

Apps and software programs that cater to self-directed home improvement projects help users eliminate stress and anxiety by breaking the process down into digestible segments, promoting productivity and progress.

Industry implications

What the Creative Management trend means for industry

Where the trend changes the playbook
For

Project Management Software Industry

The project management software industry continues to grow and expand, with opportunities to create apps that provide productivity-enhancement for creative or lifestyle-oriented projects.

For

Educational Technology Industry

Educational technology remains an ever-growing industry with endless opportunities, such as the creation of workload management apps for students juggling a schedule of schooling and extracurricular activities.

For

Home Improvement Industry

Home improvement enthusiasts and professionals alike continue to benefit from new apps and software programs that streamline and optimize the process of self-directed home renovation projects.

Workshop question

How could your brand more effectively streamline the creation process?

Trend signals

Trend signals for Creative Management

Trend score 2.6 out of 10, from popularity 43%, activity 28%, freshness 8%.

Popularity43%
Activity28%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer
Market
North America
Europe
Asia-Pacific