Category
Tech
Delegated Interfaces
Trend cluster
Category
Convertible
PC
Brands are launching hybrid computers that change form to meet different needs.
5.5
Trend score
Trend
What is the Convertible PC trend?
Convertible PC: Brands are launching modular computers that serve as laptops, desktops, and handhelds when needed. These PCs offer one-stop premium alternatives to purchasing several different computers. Brands then offer upgrades and repairs for these units. This reduces e-waste and unnecessary spending.
Insight
The consumer insight behind the Convertible PC trend
The modern consumer often has several computers for different purposes. Many families have home computers for work or entertainment, while individuals have laptops and handhelds for school, work, or entertainment. These costs rise quickly, as computer parts are far from inexpensive. These customers cannot use one computer for everything, as in many cases computers are not portable, too weak, or too restrictive. This shows the demand for modular computers that serve multiple purposes.
Trend themes
Themes within the Convertible PC trend
Three behaviours holding the trend together01
Modular Computers
The demand for modular computers that serve multiple purposes is growing, as consumers seek one-stop premium alternatives to purchasing several different computers.
02
High-Power Computing Solutions
There is an increasing demand for high-power computing solutions to accommodate the influx of consumers partaking in gaming as a pastime.
03
Versatile Handheld PCs
Handheld PCs with features like detachable controllers and immersive augmented reality gaming are transforming the gaming experience and offering versatility to gamers.
Industry implications
What the Convertible PC trend means for industry
Where the trend changes the playbookFor
Computer Hardware
The computer hardware industry can take advantage of the demand for modular computers and high-power computing solutions.
For
Gaming
The gaming industry can tap into the growing market of consumers seeking high-power computing solutions and versatile handheld PCs.
For
Consumer Electronics
The consumer electronics industry can explore opportunities in developing versatile handheld PCs and offering premium external graphics solutions for mobile devices.
Workshop question
How could your brand offer single products that serve multiple purposes, thus replacing multiple products?
Trend signals
Trend signals for Convertible PC
Trend score 5.5 out of 10, from popularity 82%, activity 67%, freshness 17%.
Popularity82%
Activity67%
Freshness17%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America
Evidence
Examples of the Convertible PC trend
4 featured examples from Jul 14 to Sep 2, 2023CategoryTech
Modular Mini Computer Models
The Khadas Mind Mini PC Works as a Desktop, Laptop and More
The Khadas Mind mini PC introduces disruptive innovation opportunities in the computer hardware industry by offering a modular and versatile computing solution.
CategoryTech
Proprietary External Graphics Cards
The ROG XG Mobile Adds Desktop-Level Graphics to Mobile PCs
The ROG XG Mobile 2023 caters to gamers seeking a more immersive gaming experience by providing external graphics card support for improved performance.
CategoryTech
Transformational Handheld PCs
The Lenovo Legion GO has Nintendo Switch-Like Controllers
The Lenovo Legion Go competes with other handheld gaming devices, such as the Steam Deck, ASUS ROG Ally, and AYANEO.
CategoryTech
Ultra-Compact External GPUs
The GPD G1 eGPU is Positioned as the World's Smallest
The GPD G1 eGPU's focus on gaming performance opens up possibilities for companies to innovate and disrupt the gaming hardware industry with cutting-edge technology and design.
