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Exclusive Convenience

A rise in exclusive memberships focused on making participants' lives easier

Implications - Though loyalty programs that reward members with products have proven to be popular and effective, some brands are differentiating by offering exclusive memberships that prioritize convenience. Whether consistently sending a product to one's house or setting up an pre-paid system to send money to a charity each month, these programs offer value by automating consumer's lives and creating air of luxury .

SCORE 3.2

Popularity

Activity

Freshness

Megatrends

Patterns

6 Featured, 54 Examples: 690,439 Total Clicks

Date Range: Aug 10 - Aug 13

Trending: Mild

Consumer Insight Topics: Marketing Business Retail

Featured Examples

Floating Membership Clubs - The Quintessentially One Makes Luxury the Rule, Not the Exception

SCORE 5.3

Warm 25,843 Clicks Pub: Aug 3, 10

Floating Membership Clubs

The Quintessentially One Makes Luxury the Rule, Not the Exception

The Quintessentially One is a one-of-a-kind yachting experience touted as the “world’s finest floating membership club.” This beautiful yacht of pure, luxuriously sleek lines is... [More]

Indulgent Eyewear Memberships - The Monocle Order's Memebership Program is Heaven for Glass Hunters

SCORE 5.3

Warm 3,117 Clicks Pub: Mar 2, 13

Indulgent Eyewear Memberships

The Monocle Order's Memebership Program is Heaven for Glass Hunters

The Monocle Order has just launched an Online Members Club for eyewear freaks. If you have more than ten pairs of sunglasses and cannot wait to the other one you have in mind, I highly recommend... [More]

SCORE 3.8

Mild 3,594 Clicks Pub: Aug 22, 10

Retailer Loyalty Apps

The Key Ring Rewards Card App Will Store Your Barcoded Cards

For those of you that love racking up reward points, the Key Ring Rewards Card app begs you to whip out your smartphones. Available free to iPhone and Android users, Key Ring by Mobestream Media allows… [More]

Magnificent Monthly Shades Services - The Monocle Order Offers Men Sunglasses for Life at a Discount

SCORE 1.6

Untested 606 Clicks Pub: Aug 4, 11

Magnificent Monthly Shades Services

The Monocle Order Offers Men Sunglasses for Life at a Discount

The Monocle Order is a new company that hopes to shake up the sunglasses industry and attract new male consumers with its innovative business strategy. The company offers men a membership into the club… [More]

Monthly Goodwill Memberships - CharitySub Makes Supporting Urgent Causes Easy

SCORE 2.4

Untested 561 Clicks Pub: Jul 5, 12

Monthly Goodwill Memberships

CharitySub Makes Supporting Urgent Causes Easy

CharitySub is a membership-based startup that offers members the opportunity to contribute to charities addressing countless pressing issues across the United States. For $5 a month, members have... [More]

Bike Frame Membership Cards - Nada Bike Revolution Spreads the Love of Fixies

SCORE 0.8

Untested 771 Clicks Pub: Sep 4, 11

Bike Frame Membership Cards

Nada Bike Revolution Spreads the Love of Fixies

Nada Bike Revolution is a remarkable group of fixie bike enthusiasts that is spread out all over America. Nada allows anyone to join the biking revolution with the aim of decreasing car emissions and environmental… [More]