Category
Lifestyle
Assisted Choices
Trend cluster
Category
Conservationist
Catering
Social gatherings and events are tended to via ecological methodologies.
1.4
Trend score
Trend
What is the Conservationist Catering trend?
Conservationist Catering: Big social events and gatherings are being approached by catering companies with explicit attention to environmentalism. This mirrors a desire for green living among millennials, no matter the engagement. At the same time, it is also consistent with a turn away from over-consumption, and towards enhanced sustainability.
Trend themes
Themes within the Conservationist Catering trend
Three behaviours holding the trend together01
Eco-conscious Catering
Catering companies are incorporating environmentalism and sustainability in their services
02
Zero-Waste Methodology
Catering companies are adopting waste elimination approaches such as composting and recycling leftovers
03
Local and Organic Food Sourcing
Catering companies are prioritizing the use of sustainable foods produced by local farmers and organic produce
Industry implications
What the Conservationist Catering trend means for industry
Where the trend changes the playbookFor
Food and Hospitality
Businesses operating in food and hospitality can explore eco-conscious approaches to their services by adopting sustainable practices and locally-sourced ingredients
For
Event Planning
Event planners can incorporate eco-conscious catering services to meet the demands of clients who value sustainability and environmentalism
For
Waste Management
Businesses specializing in waste management can partner with eco-conscious catering companies to provide composting and recycling services for leftover food and packaging
Workshop question
How could your brand better deliver sustainable product offerings?
Trend signals
Trend signals for Conservationist Catering
Trend score 1.4 out of 10, from popularity 11%, activity 22%, freshness 8%.
Popularity11%
Activity22%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Conservationist Catering trend
4 featured examples from Jun 17, 2015CategoryLifestyle
Waste-Eliminating Catering
The Chive Sustainable Event Design Company Focuses on Green Eats
The catering industry can incorporate zero waste practices and sustainable food sourcing to meet the growing demand for environmentally friendly event options.
CategoryLifestyle
Green Food Services
The 10tation Event Catering Company Serves Events in an Ecological Fashion
Event catering companies can differentiate themselves by offering eco-friendly services that prioritize sustainability and environmental standards.
CategoryLifestyle
Eco Dining Services
The Jayne's Gourmet Catering Company Focuses on Environmentalism
Catering companies can leverage eco-friendly practices to differentiate themselves in the market and attract sustainability-conscious clients.
CategoryLifestyle
Eco Catering Projects
The INNOCAT Initiative Aims to Launch an Environmental Food Service
The event catering industry has the potential to adopt sustainable practices and enhance environmental responsibility by incorporating techniques such as bio-waste disposal system…
