Category
Lifestyle
Assisted Choices
Trend cluster
Category
Condiment
Composition
Traditional condiments are being offered in entirely new formats.
3.6
Trend score
Trend
What is the Condiment Composition trend?
Condiment Composition: The addition of various sauces to recipes has been revamped by brands choosing to experiment with the format in which these condiments are offered. From sprays to slices, these reformatted condiments offer the unique distinction of being appealing for both niche experimental consumption, and mass market production.
Trend themes
Themes within the Condiment Composition trend
Three behaviours holding the trend together01
Reformatted Condiments
Reformatted condiments in alternative formats like sprays and slices are revolutionizing the ways consumers add flavor to their meals.
02
Ready-to-Spray Bottles
Customers are embracing ready-to-spray bottles that offer a mess-free alternative to measuring and cutting to add last-minute flavors at the table.
03
Dry Spice Mixes
Dry Spice Mixes like Pereg´s Sriracha Thai-Style Seasoning are offering a healthy and easy way to improvise any dish with unique flavors.
Industry implications
What the Condiment Composition trend means for industry
Where the trend changes the playbookFor
Food & Beverage
The food and beverage industries most obviously benefit from condiment revolutions that continuously invite fresh takes on the classic seasonings.
For
Packaging
Opportunities for disruptive innovation in packaging industries are abundant as innovations like slice packs and ready-to-spray bottles continue to emerge.
For
Health and Wellness
Health and wellness industries can think outside the box by identifying niche opportunities to integrate healthy ingredients like low-sodium fish sauce that includes high-quality anchovies in their products.
Workshop question
Conceptualize a product/service that would cater to niche consumer needs, that could still meet the standards of mass production?
Trend signals
Trend signals for Condiment Composition
Trend score 3.6 out of 10, from popularity 54%, activity 45%, freshness 8%.
Popularity54%
Activity45%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Condiment Composition trend
5 featured examples from Aug 7, 2017 to Mar 24, 2018CategoryLifestyle
Piquant Seasoning Sticks
The New Sriracha Stix Make It Easy to Add a Spicy Kick to Any Dish
Food manufacturers can explore the opportunity to develop their own line of unique spice blends that cater to the growing demand for enhanced flavors.
CategoryLifestyle
Smoky Seasoning Sprays
Food Imagineering's Liquid Smoke Sprays Enhance Meat, Cheese and Fish
The food and beverage industry can explore the use of spray-on seasonings to enhance the flavors of their products and provide unique culinary experiences.
CategoryLifestyle
Fish Sauce Sprays
PORDEE's Asian Fish Sauce is Conveniently Packaged in a Ready-to-Spritz Bottle
The spray packaging trend presents opportunities for companies to innovate in the condiment packaging industry.
CategoryLifestyle
Mess-Free Ketchup Slices
'Slice of Sauce' Invented a New Way to Enjoy the Ketchup Condiment
The invention of ketchup slices presents opportunities for food packaging companies to explore new packaging designs and materials for condiments.
CategoryLifestyle
Sauce-Inspired Dry Seasonings
Pereg's 'Sriracha Thai-Style Seasoning' is a Dry Spice Mix
Introducing new spice mixtures and seasoning products to the market for a variety of dishes and recipes.
