Trend cluster
Category

Communal
Work

Aiming to increase productivity, open space offices help foster team mentality.

Playground-Inspired Green OfficesPlayful Networking OfficesWall-Free Office SpacesRustic Open Concept OfficesCommunal Co-Working Offices

Trend

What is the Communal Work trend?

Communal Work: With technological distractions resulting in motivational challenges for workers, efforts are shifting toward more community-based approaches to help ignite personal growth. Offices that feature open concepts and loft designs help to provide a more communal and engaging workplace environment, combining contemporary aesthetics with the power of social connection and ultimately, social approval.

Trend themes

Themes within the Communal Work trend

Three behaviours holding the trend together
01

Open Concept Offices

The trend of open concept offices is rising, using loft-style offices and providing a communal and engaging workplace environment that encourages collaboration and team work.

02

Wall-Free Offices

The concept of wall-free offices eliminates physical and mental constraints, thereby encouraging creativity, productivity, and fostering collaborative team environments.

03

Playful Office Design

Office environments that incorporate playful designs and elements, including swings, playful colors, green spaces, and distinctive conversation areas inspire creativity and exchange of ideas among employees.

Industry implications

What the Communal Work trend means for industry

Where the trend changes the playbook
For

Interior Design

Interior design professionals can create innovative, open concept spaces that encourage collaboration and productivity, while also keeping employees stimulated.

For

Co-Working Spaces

Co-working space providers can incorporate playful and interactive design elements, such as swings, grass mazes, and other distinctive conversation areas to create engaging and creative work spaces.

For

Technology Companies

Technology companies can benefit from open concept and wall-free offices that provide a more communal and engaging work environment, thereby promoting collaboration among team members and enhancing productivity.

Trend signals

Trend signals for Communal Work

Trend score 5.0 out of 10, from popularity 64%, activity 78%, freshness 8%.

Popularity64%
Activity78%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Communal Work trend

6 featured examples from Sep 29, 2015 to May 11, 2016
Playground-Inspired Green Offices
CategoryArt & Design

Playground-Inspired Green Offices

Skyscanner's Budapest Offices Boasts Grassy Areas and Swings

Architects and designers can leverage this trend towards green, playful and collaborative office spaces to develop sustainable workspaces that prioritize employee well-being and e…

Playful Networking Offices
CategoryArt & Design

Playful Networking Offices

Omaha's LinkedIn Headquarters Supports Creativity and Exchange of Ideas

There is an opportunity for professionals in the office design and architecture industry to create innovative office spaces that inspire creativity and collaboration.

Wall-Free Office Spaces
CategoryArt & Design

Wall-Free Office Spaces

The Newest 'Homeploish' Offices Resemble a Labratory of Interior Design

Interior design companies can explore new ways to create innovative and functional office spaces.

Rustic Open Concept Offices
CategoryArt & Design

Rustic Open Concept Offices

This Brick and Wood Office is a Collaborative Work Environment

Companies in this industry can explore creating unique and community-focused office designs using bold materials, integrating rustic details, and incorporating various types of wo…

Communal Co-Working Offices
CategoryArt & Design

Communal Co-Working Offices

'Zamness' is a Co-Working Space Built to Be Open and Collaborative

Opportunities to develop and market co-working spaces that prioritize collaboration and openness in their design and amenities.

Open-Sharing Offices
CategoryArt & Design

Open-Sharing Offices

LinkedIn Australia Open-Concept Layout Benefits Information Sharing

There is an opportunity for office furniture manufacturers to design and produce innovative and collaborative workspace furniture that supports modern work styles.