Alarm clocks prioritize mood-enhancing functions that enable alert wake-ups
Trend - In an attempt to mitigate the feelings of anxiety or exhaustion that often prevent people from getting up when their alarms sound, brands are creating alarms that have mood-boosting qualities.
Insight - Consumers are increasingly busy in their personal and professional lives, and the mental and physical toll that takes is quantifiable. These consumers seek out products and services that blend seamless designs with the capacity to ease their day-to-day routines from a health and wellness perspective.
Insight - Consumers are increasingly busy in their personal and professional lives, and the mental and physical toll that takes is quantifiable. These consumers seek out products and services that blend seamless designs with the capacity to ease their day-to-day routines from a health and wellness perspective.
Workshop Question - How could your brand promote wellbeing with its product/service?
Trend Themes
-
Mood-enhancing Alarm Clocks — Brands are creating alarms that have mood-boosting qualities to mitigate anxiety or exhaustion when waking up.
-
Personalized Light Sleep Systems — Light therapy sleep systems, like Circadia, use personalized light displays to enhance sleep and improve cognitive ability, alertness, and mood.
-
Smart Clocks for Wellness Routines — Smart clocks, such as the Zen Clock, provide seamless designs that enhance a user's health and wellness routines.
Industry Implications
-
Home Decor and Accessories — Designing smart clocks that enhance a user's mood and wellness is a growing trend in the home decor and accessories industry.
-
Personal Health and Wellness — Wellness-related industries, including sleep systems and light therapy, can benefit from incorporating personalized designs to improve users' well-being.
-
Consumer Electronics — Consumer electronics could benefit from incorporating personalized designs and mood-enhancing features, like squishy designs, into their product offerings.
