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Calorie Currency

Health retailers rewarding dieting put wellness first

Implications - Today's society is obsessed with the idea of self improvement, specifically within health consciousness. Forwarding this ideal of top health, companies are showing their passion for physical progress by accepting calories or exercise as currency. A strategic defense against an obesity epidemic, incentivizing exercise more directly links health and wellness to products obtained -- and to a brand as a whole.
3.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
200,771 Total Clicks
Date Range:
Aug 12 — Oct 14
Trending:
Mild
Consumer Insight Topics:

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