Braid Beauty

Plaits become the go-to hairstyle in beauty and fashion

Implications - French braids, Dutch braids, waterfall braids, fishtail braids and more -- the plait is in fashion and it's all-encompassing. It used to be that one type of braid (for example, the Medieval princess style) would take over the fashion world, but today, any braid is a good braid and consumers are embracing this hairstyle with fervor. This might be due to the braid's versatility: from messy to perfectly coiffed, plaits provide the female consumer with a variety of looks ranging from boho glam and warrior princess to pretty mermaid and tribal princess.
SCORE 5.8
Popularity
Activity
Freshness
Megatrends
Patterns
1,806,958 Total Clicks
Feb 12 - May 12
V. Hot
Featured Examples
Becoming Braid Shoots - This Cover Magazine Editorial Spread is Flirty and Feminine
SCORE 5.9
Warm 21,169 Clicks Pub: Feb 6, 12
Becoming Braid Shoots
This Cover Magazine February 2012 Editorial Spread is Flirty and Feminine
The Cover Magazine February 2012 cover shoot and editorial spread puts emphasis on pretty pastels and flirty florals. From feminine silhouettes and a fearless use of fresh colors and delicate prints, this… [More]
Sun-Kissed Blonde Beautorials - The Crystal Glynn Modelco Campaign is Fresh-Faced
SCORE 6.6
Warm 31,048 Clicks Pub: Apr 11, 12
Sun-Kissed Blonde Beautorials
The Crystal Glynn Modelco Campaign is Fresh-Faced
Fresh-faced and flawless, the Crystal Glynn Modelco campaign features a striking beauty portrait series. The platinum-haired beauty is sun-kissed and ready for the beach, showing off her gorgeous... [More]
Futuristic Updo Editorials - The Vogue Germany Carolyn Murphy Editorial is Otherwordly
SCORE 5.7
Warm 18,168 Clicks Pub: May 19, 12
Futuristic Updo Editorials
The Vogue Germany June 2012 Carolyn Murphy Editorial is Otherwordly
The Vogue Germany June 2012 Carolyn Murphy photoshoot takes viewers on an otherworldly trek. Although Murphy is found seaside, as are most mainstream summertime centerfolds, the region is entirely... [More]
Seaside Tresses DIY Videos - Cup of Jo's Mermaid Braid Tutorial is Instructive and Eye-Catching
SCORE 4.9
Average 34,104 Clicks Pub: May 9, 12
Seaside Tresses DIY Videos
Cup of Jo's Mermaid Braid Tutorial is Instructive and Eye-Catching
In an update from the massively popular fishtail style, Cup of Jo blogger Joanna Goddard has published a tutorial for the cutting-edge mermaid braid. Comprehensive and complete with gorgeous photos,... [More]
Fairytale Nomad Editorials - The 'Irish Gypsy' by Emily Soto for En Vie Magazine is Dreamy
SCORE 6.4
Warm 13,039 Clicks Pub: May 6, 12
Fairytale Nomad Editorials
The 'Irish Gypsy' by Emily Soto for En Vie Magazine is Dreamy
Emily Soto has provided En Vie magazine with an editorial that is equal parts Celtic and Gypsy. In the series, the Southern California-based photographer focuses her lens on model Claressa Slaughter,... [More]
Messy Braid Editorials - The Eurowoman 'Det Store Mix' Photoshoot Clashes High- and Low-End Pieces
SCORE 4.9
Average 7,901 Clicks Pub: May 18, 12
Messy Braid Editorials
The Eurowoman 'Det Store Mix' Photoshoot Clashes High- and Low-End Pieces
While the clashing fashion may draw some people into the Eurowoman ‘Det Store Mix’ editorial, the expertly styled messy braid updo, courtesy of hairstylist Lasse Pedersen, will reel in... [More]
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