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Backstage Branding

As consumers crave an organic connection, brands highlight a candid aesthetic

Implications - Consumers love to feel as though they're getting the VIP treatment, which is being acknowledged with behind-the-scenes branding that highlights transparency and a genuine nature. This private, backstage approach to branding is resonating with consumers who have difficulty seeing the human side of business.
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 44 Examples:
377,306 Total Clicks
Date Range:
Jan 14 — Aug 14
Trending:
Warm

Featured Examples

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