Trend cluster
Category

Artistic
TV

Televisions are literally transformed into works of art for the design-conscious.

High-End Furniture TelevisionsApple TV ConceptsSkeletal Frame TV StandsTranslucent Frame Smart TVsDiamond-Encrusted TVs

Trend

What is the Artistic TV trend?

Artistic TV: The television is the focal point for living rooms around the world, but as consumers come to focus more on design aesthetic, the entertainment staple has received a fashionable overhaul. Literally transforming TV sets into art, the designs highlight preference for function as well as fashion.

Trend themes

Themes within the Artistic TV trend

Three behaviours holding the trend together
01

Design-centric TVs

Television brands and designers are refocusing on the design aesthetic of TVs to appeal to design-conscious consumers.

02

Innovative TV frames and stands

TV brands are experimenting with new frames and stands to change the way a TV fits into its surroundings.

03

Translucent frames and screens

TVs with translucent frames or screens that create a floating picture effect are becoming increasingly popular.

Industry implications

What the Artistic TV trend means for industry

Where the trend changes the playbook
For

Technology

The technology industry is constantly searching for innovative ways to create electronics that also look good as part of an overall design scheme.

For

Furniture

Furniture designers may want to collaborate with TV brands to create pieces with integrated TVs that improve aesthetics and functionality.

For

Jewelry and luxury goods

Partnerships between TV brands and luxury good designers are creating high-end, opulent televisions that blend technology with luxury.

Trend signals

Trend signals for Artistic TV

Trend score 3.8 out of 10, from popularity 56%, activity 50%, freshness 8%.

Popularity56%
Activity50%
Freshness8%
Audience
30%Men
70%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America

Evidence

Examples of the Artistic TV trend

6 featured examples from Sep 2, 2014 to Mar 3, 2016