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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,498 more

Algae Chic

Fashion designers are introducing algae as a sustainable textile in their collections

Trend - Fabrics derived from algae have a low environmental impact and the material's potential is just beginning to be explored by the fashion and footwear industry—as designers are on the lookout for sustainable, recyclable and biodegradable resources.

Insight - As the environmental implications of the fashion industry become better known, some consumers are actively boycotting fast fashion and looking for alternatives. Eco-minded shoppers want to be sustainable beyond reuse as many realize the downfalls of recycling—improper disposal, for example. As a result, sustainable fabrics that leave no evidence behind post-use are favored.
Workshop Question - What biodegradable material can be implemented in your product or service?
8.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
98,786 Total Clicks
Date Range:
Apr 19 — Oct 19
Trending:
This Year and Hot
Consumer Insight Topics:

Featured Examples

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