Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,195 inspiring examples.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,990 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,990 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,195 cutting edge ideas.

Plant-Based Performance Shoes

VIVOBAREFOOT's Primus Lite II Bio is Made with Renewable Materials

— May 22, 2019 — Eco
There are plenty of footwear brands producing ethical and sustainable shoes but finding these traits within the category of performance shoes can be a challenge—fortunately, VIVOBAREFOOT is now introducing its innovative new Primus Lite II Bio as one of the world's first plant-based performance shoes. These unisex and vegan shoes are made with over more than 30% renewable plant-based materials, including Bio TPU made from yellow dent field corn, natural rubber and harvested algae called Bloom. Thanks to its unique materials, the sustainable and highly efficient shoe design weighs about 10% less than today's standard performance shoes.

The Primus Lite II Bio is now available as part of a limited run and represents VIVOBAREFOOT's goal of working towards using 100% bio-based materials in future versions of the product.
Trend Themes
1. Plant-based Performance Shoes - The use of renewable materials in performance shoes can disrupt the traditional footwear industry and appeal to eco-conscious consumers.
2. Bio TPU - The use of Bio TPU made from yellow dent field corn can disrupt the synthetic plastics industry by providing a sustainable alternative for materials.
3. Lightweight Performance Shoes - The innovation of using harvested algae called Bloom in the design of shoes can lead to the creation of more lightweight and efficient performance shoes.
Industry Implications
1. Footwear - Footwear companies looking to appeal to eco-conscious consumers can innovate by using renewable and sustainable materials in their products.
2. Renewable Materials - The use of renewable materials in various industries such as fashion and automotive can disrupt traditional manufacturing methods and provide eco-friendly solutions to consumers.
3. Synthetic Plastics - The emergence of sustainable alternatives to synthetic plastics, such as Bio TPU made from renewable materials, can disrupt the synthetic plastics industry and provide greener alternatives for consumers.
6.9
Score
Popularity
Activity
Freshness