Prioritizing Presentation

Relying less on skill, consumers update food to be visually appealing

Implications - With the explosion of foodie culture and an increasingly frugal population that prefer entertaining from home, the focus on home cooking for guests is placing increased pressure on consumers to create culinary works of art. Aiding the novice chef, accessories that shape, display or help augment food to be more aesthetically appealing place higher currency on display rather than taste. This shift from taste to presentation speaks to the culture surrounding cooking shows and celebrity chefs that consumers learn to imitate visually, but never taste-wise.
SCORE 4.3
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269,402 Total Clicks
Dec 13 - Feb 14
Warm
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Featured Examples
Cube-Shaping Food Gadgets - Create Blocks of Rice Like a SousChef with the Rice Cube Kitchenware
SCORE 5.4
Warm 12,645 Clicks Pub: Feb 3, 14
Cube-Shaping Food Gadgets
Create Blocks of Rice Like a SousChef with the Rice Cube Kitchenware
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Reshaped Pastry Desserts - The Apple Pie Cone Makes the Treat Easier to Handle and Eat
SCORE 5.7
Warm 10,276 Clicks Pub: Jan 16, 14
Reshaped Pastry Desserts
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SCORE 5.1
Warm 8,286 Clicks Pub: Feb 26, 14
Booze-Infused Fruit Shooters
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Seafaring Nesting Dishes - These Fish Plates Will Organize Any Dinner Table
SCORE 4
Average 4,293 Clicks Pub: Dec 28, 13
Seafaring Nesting Dishes
These Fish Plates Will Organize Any Dinner Table
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Perfectly Palatable Plates - The Sweeeeet Tableware Set is Made From Traditional Korean Dessert
SCORE 4.4
Average 1,008 Clicks Pub: Jan 14, 14
Perfectly Palatable Plates
The Sweeeeet Tableware Set is Made From Traditional Korean Dessert
The Sweeeeet Tableware Set would certainly be best appreciated on those occasions when you’re so hungry that you could literally eat the dishes. Once you’ve devoured your serving of... [More]
Heart-Shaped Waffle Makers - The Chef's Choice M840 WafflePro Express is a Must for Valentine's Day
SCORE 0.8
Untested 388 Clicks Pub: Feb 4, 14
Heart-Shaped Waffle Makers
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