These examples of vintage product branding designs are showcasing how reverting back to retro images and nostalgic themes is a fantastic way to engage consumers on a more creative level.
While several retailers are focusing on keeping their branding techniques on the cutting edge with the latest and hippest designs, sometimes paying tribute to the classic ad styles of the past is a much more creative way to connect with buyers. From potato chip bags designed with packaging from the 1960s to wine bottles outfitted with vintage illustrations, these creatively old school branding techniques are bringing back advertisement techniques of the past into the 21st century.
A fantastic way to reintroduce old school branding to a whole new generation, these vintage branding techniques will certainly make a splash next to other more ordinary labels.
41 Examples of Vintage Product Branding
41
Fresh Vintage Branding
Lucky Layla Farms Packaging Employs an Old Style for New Products
40
Vintage Shaver Branding
Spiff Packaging is 1950s-Designed to Appeal to Timelessly Dapper Gentlemen
39
Vintage Video Game Marketing
These Retro Gaming Ads Take Us Back To A Simpler Time
38
Intriguing Icing Attire Branding
These Frosting T-Shirts Sport Sweet Deceptive Packaging
37
Vintage Coffee Branding
One Tree Coffee Co Gets a Brand Boost From Boheem
36
Vintage Pop Can Ads
Pepsi and Mountain Dew Bring Back Old Designs and Ingredients
35
Vintage Popsicle Packaging
Bar Gelato Branding Brings Authenticity and Credibility to Iced Snacks
34
Retro Frozen Treat Branding
The Beachy Cream Wrapper Exudes Fun, Nostalgia, and Style
33
Retro California Vino Branding
The Sangwine Packaging Design Celebrates the Sunshine State
32
Ornate Cosmetic Packaging
Daniel Pelavin Crafts Lavish Vintage-Inspire Containers
31
Corked Beer Branding
VooBrew Packaging Takes on an American Western Theme
30
Retro-Modern Beer Packaging
Big Boss Brewing Branding Design by McKinney is a Motley Iconic Mix
29
Vintage Luxury Sweets
Chocolove Delivers Quality Chocolate in Sweet Wrapper
28
Retro Chip Branding
Doritos Taco is Released With Packaging from the 1960s
27
Vino Bottle Lighting
Rewined Candles are a Wine-Lovers Fantasy Come True
26
Milk Carton Gardens
Cultivating the Half Pint Garden is as Easy as Drinking Your Daily Calcium
25
Vintage Hygiene Packaging
Claus Porto Still Makes Soaps Like The Old Times
24
Vintage Patterened Vino
Jam Jar Wine Packaging Assumes a Nostalgic and Congenial Image
23
Retro Pop Packaging
The SANS Natural Diet Soda is All Natural & Brilliantly Branded
22
Cursive Cabernet Branding
Pirie Tasmania Wine Packaging has a Fetching Fluidity
21
Moonshine-Inspired Hot Sauces
This Clear Spicy Condiment Comes in A Clever Liquor-Like Bottle
20
Retrofied Chocolate Packaging
Studio AG Wraps Up John and Kira's Sweet Treats
19
Hand-Stamped Popcorn Bags
The Pipcorn Packaging is Inspired by Vintage 1850s Signage
18
Brash Beer Branding
Austin Beerworks is Swathed in Boldly Vibrant Packaging
17
Retro Cartoon Beer
Bold City Brewery Uses Old-School Style Prints on Labels
16
50s Bologna Branding
Oscar Mayer Collector's Edition Packaging is a Taste of Scrumptious Nostalgia
15
Candy Wrapper Cleansers
The Murphy and Daughters Soap Packaging Will Satisfy your Sweet Tooth
14
Flag Bearing Brews
The Miller High Life 2012 Summer Edition is a Suave Patriotic Nod
13
Kitschy Illustrative Packaging
The Dumpling Dynasty Brand Uses Vintage Asian Influences
12
Antique Candy Containers
The Vintage Candy Tin by Leone & Amarelli is Super Sweet-Looking
11
Aquatic Pin-Up Vino Branding
The Fishwives Club Wine Labels are Seductively Strange
10
Pomade Perfume Packaging
Slacks Cologne Branding Channels a Vintage Primping Product
9
Retro Baseball Branding
Goodwin Field Packaging Scores a Home Run with Nuts and Nostalgia
8
Retro-Inspired Egg Packaging
Rahal Farms Celebrates Its Chickens with a Cute Carton Design
7
Pinup-Branded Java
The Goshen Coffee Company Shows Retro Nautical Packaging
6
Retro Dairy Pot Branding
Tesco Cream Takes Style Cues From Vintage Milk Bottles
5
Retro Tequila Flasks
The Canteen Packaging by Think Kaleidoscope Has Swagger
4
Apothecary Beauty Branding
Antique Bottles Inspire Packaging for Benefit Cosmetics b.right! Line
3
Bad Breath Bankrolls
Cory Etzkorn for Peppermint is a Patriotic Breath-Mint Design
2
Retro Guitar Accessories
DrNo Effects Creates Vintage Pedals with a Vibrant Retro Look
1
Vintage Pre-Mixed Cocktails
These Classic Drinks by Master Malt Make Bartending A Breeze
Related Ideas
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Nostalgic Gaming Timepieces
The Retro Gaming Watch Brings Gameplay to the Wrist
Storytelling-Forward Footwear Campaigns
Vans Unveils the Old Meets Knu Campaign
Brand-Honoring Staple Bold Footwear
Dr. Martens' 14XX Blends New and Retro Brand Themes
Cat-Inspired Camera Collections
Hello Kitty's Strawberry Kawaii Collection is Nostalgic and Fresh
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Soda-Branded Fashion Capsules
The Forever 21 x Coca-Cola Collection Exudes a Timeless Allure
Retro Sporty Luxe Accessories
adidas Presents a New Series of Nostalgic Retro Accessories
Designer Upcycled Bags
Comme Des Garçons Released Its Collaboration with FREITAG
Vintage-Inspired Essential Garments
Every Other Thursday Launches Classic Staples Remastered
Vintage-Inspired Elevated Accessories
Every Other Thursday Unveils a Range of Accessories
Retro Vibrant Furniture Series
IKEA Unveils the Nytillverkad Collection Nodding to its Past
Minimalist QSR Packaging Designs
This Updated McDonald’s Japan Packaging Includes 70 Updates
Tech-Infused Analog Radios
Mark Choi Blends Retro Aesthetics and Modern Technology with i Ready O
Beach Nostalgia Capsules
Duvin Design & Pabst Blue Ribbon Present 'Relax with Pabst' Capsule
Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Vibrant Distressed Shoe Silhouettes
Converse and ADER ERROR Launched a Second Collaborative Drop
Sustainable Luxury Handbags
The First-Ever Reformation Handbags Just Dropped
Co-Branded Beverage Boxes
Jarritos and Nike Created a "Shoe Box" with Four Vibrant Flavors
Pop Art Beer Branding
Budweiser and Sir Peter Blake Collaborated on a New Can
Modernized Coffee Product Branding
Nescafé Branding Has Been Overhauled for a Refreshed Profile
Uplifting Energetic Soda Rebrandings
PepsiCo Unveils a New Branding Language for the Soda 7UP
Bookshelf Board Games
These Classic Board Games are Disguised as Vintage Books
Vintage-Tinged Militaristic Apparel
The maharishi Spring 2023 Capsule is Inspired by Retro Themes
Vintage-Inspired Pet Cereals
BARK Launches a Collection of Dog Treats Inspired By Vintage Cereals
Heritage-Inspired Shopping Bags
The Porter Yoshida & Co The Grocery Bag is Made in Japan
Modern Coffee Packaging Designs
Copper Cow Coffee Recently Debuted a New Look for Its Coffees
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Ready-to-Pour Tinned Spirits
Departed Spirits Disrupts the Category with Flask-Like Packaging
Anniversary-Honoring Archival Homeware
Habitat Introduces its 60th Anniversary Collection
Recyclable Label-Free Soda Packaging
Coca-Cola is Trialling New Sprite Bottles in the UK
Packaging-Inspired Footwear Designs
adidas Introduces the Unique Box Shoe Through its App
Remixed Monogrammed Collections
The LV Remix Collection Celebrates Heritage While Looking Ahead
Vintage-Inspired Minimal Clothing
Sean Wotherspoon Unveils a Vintage Gap Collection
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Timeless Sports Drinks
Ancient Drinks Offers Time-Honored Recipes for Enhanced Energy
Retro Breakfast Pasty Packaging
Pop-Tarts Throwback Packs Pay Homage to 1960s Branding
Soda Logo Rebranding Campaigns
Pepsi's New Logo Goes Across the Globe with a Bright Light Show
Collaboration QSR Merch Collections
The McDonald's x graniph Collection is Retro-Inspired
Timeless Boot Designs
Brandle Emerges as a Symbol of Pacific Northwest Craftsmanship
Vintage-Inspired Workwear Capsules
Engineered Garments' Workaday SS24 Taps Vintage Workwear Appeal
Retro Cartoon Capsules
Boxlunch Celebrates Strawberry Shortcake’s 45th Anniversary with Collection
Recycled Beer Bottle Ads
Corona's Campaigns Encourage Consumers to Recycle Empty Packaging
Flannel Patterned Timeless Collections
Converse Presents the Nostalgic Upcycled Flannel Chuck 70
Pastel-Hued Energy Drink Packaging
The Rockstar Energy Rebranding Has Enhanced Graphics and More
Anniversary-Honoring Vintage Drinkware
Starbucks and Disney Join Forces on a New Collection
AI-Generated Whiskey Packaging
The Glenlivet's The Twelve Elements Collection Celebrates 200 Years
Bubble Wrap-Inspired Luxury Bags
Bottega Veneta's Cabat Bag is Extravagant and Cheeky
Re-Imagined Furniture Identities
Herman Miller's 2024 Brand Refresh is Vibrant and Functional
Upcycled Circular Design Products
Cyrc Designs Expansive Products with Sustainable Themes
Revived Vintage Luxury Bags
Gucci Presents a New Iteration of the Classic Horsebit Chain Bag
Lively Soda Rebrands
Fanta Confirms a New "Bold and Bright" Rebrand Backed by Coca-Cola Design
Heritage-Honoring Artful Posters
Herman Miller Adds to the Archival Poster Collection
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Rugged Legacy Beer Campaigns
Coors Banquet Reinvigorates Start Your Legacy Campaign
Sustainable Skincare Packaging Pivots
Aveeno® Canada Introduces a New Look & Better, Eco Packaging
Reinvigorated Cognac Campaigns
Larsen Cognac Challenges Traditional Images & Outdated Views
Minimalist Luxury Beauty Brands
Rabanne is Venturing into Beauty with Sleek, Simplified Essentials
Retro-Tinged Beer-Branded Apparel
Coors Joins Huckberry to Launch a Capsule of Apparel
Sporty Upcycled Vintage Collections
Nike Relaunches the Re-Creation Program in London and Paris
Artful Accessory Ranges
Patricia Nash Designs' Renaissance Revival Collection References History
Rebranded Spicy Chip Brands
Frito-Lay Announced it is Reviving Flamin' Hot as its Own Brand
Refreshed Water Branding Identities
Flow Beverage Corp. Announces Its Evolved Bbrand Identity
Plant-Inspired Coffee Packaging
This L’OR Coffee Packaging Comes in Several Styles
Culinary Brand Packaging Redesigns
Mousline Partnered with Marks Design on Vibrant New Packages
Japanese Landscape Soda Packaging
Coca-Cola Unveils the Slim Bottle Japanese Pattern Design
Recyclable Lightweight Wine Bottles
Ron Rubin Brands Unveils its 100% Recyclable Wine Bottle
Next-Generation Soda Branding
The New Pepsi Logo Showcases a Bold Typeface and Elevated Aesthetics
Retro 3D-Printed Bags
Coperni's CD-PLAYER Swipe Bag Resembles a Portable Music Player
Nostalgic Fragrance Campaigns
Impulse & Frankie Bridge Faithfully Recreated Iconic 90s Looks
Nostalgic Television Channels
PBS Retro is a Vintage Television Channel Remembering the Past
Pulp-Based Wine Wraps
Perrier- Jouët's Champagne Bottle Wrap Uses Paper Pulp and Vine Shoots
Secondhand Fashion Editorials
Vinted Styled a Shoot Exclusively with Vinted Finds
Handpicked Vintage Collections
Thrift+ Launchers a New Partnership to Source Vintage Fashion
Reusable Aperitif Bottles
Ghia's Bottle Helps Customers Creatively Repurpose Empty Packaging
Affordable Back-to-School Campaigns
Staples Canada Embraces the Theme of '90s Throwback Pricing
Milan-Honoring Aperitif Packaging
The New Campari Bottle Draws Aesthetic Cues from the City
Legacy Chocolate Brand Packaging
The Cadbury 200th Anniversary is Being Marked with Retro Branding
Luxurious Graphic Retro-Tinged Fashion
YSL Presents The Vintage Collection of Band Merch
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Artist-Styled Nostalgic Lookbooks
AURALEE and New Balance Reimagine Archival Fashion Designs
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Old-Fashioned Cartoon Cereal Tins
This Mickey Mouse-Themed Collector’s Metal Tin is Collectible
Lighting-Restoring Studios
skinflint Restores Vintage Lighting for Homes, Restaurants and Shops
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Nutrition-Focused Protein Product Branding
The New Pure Protein Branding is Bold and Eye-Catching
Interactive Toothpaste Packaging
Bluemarlin Created the Designs for the Colgate Toothpaste Packs
DIY Whisky Bottles
Stauning's Customizable Labels Creatively Solve Supply Chain Issues
Rolling Paper Apparel Collections
The Zig-Zag Vintage Collection Pays Homage to the Brand's Legacy
Sandwich-Inspired 70s Decor
The Retro Schlotzsky's Sandwich Studio Line Honors an Iconic Menu Item
Co-Branded Footwear Designs
Vans Skateboarding Collaborates with Skate Brand Hockey
Summertime Americana Chip Branding
The Pringles Fourth of July Branding is Patriotic
Vintage-Style Candy Branding
Cadbury Yours for 200 Years Packaging Marks the Brand's Anniversary
Rebranded Snack Packaging
Graze Debuts a New Brand Identity for Easier Identification on Shelves
Elevated Contemporary Sportswear Lines
Admiral Sporting Goods Co. Re-Interprets Classic Designs
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Cereal-Inspired Accessories
Pebbles Cereal & Susan Alexandra Collaborated on Vibrant Designs
Beer-Branded Fashion Capsules
805 Beer Has Unveiled Its Latest Spring 2024 Fashion Capsule
Senior-Focused Meal Kit Campaigns
Parsley Box is Emphasizing its Value to the Stay-at-Home Family
Expressive Beer Packagings
'Buqui Bichi Brewery' Debuted a New Set of Packagings for its 5 Flavors
Patriotic British Cereal Packaging
This Shredded Wheat Packaging Features the Union Jack
British Vintage-Tinged Streetwear
Yardsale Presents its Latest Collection of Retro Looks
Retro Archival Chunky Sneakers
adidas Revives Its Harlem Sneakers After Four Decades
Unashamedly Romantic Pop-Ups
Laura Ashley's Workshops Use Deadstock Fabric to Create New Totes
Retrospective Lip Balm Collections
The 50th Anniversary Vault Collection Features Iconic Lip Balms
Redesigned Sparkling Water Collaborations
Perrier's Bottle Design Was Updated for Its Anniversary
Revamped Cotton Swab Branding
Q-tips Packaging Has Been Updated for the Brand's 100th Anniversary
Employee-Designed Milk Cartons
EveryDay Milk Shares Artwork by the Town and Country Markets Team
Vibrant Spanish Meat Packaging
Onmi Design Re-Imagined Purlom's Branding
Historic Giftable Homewares
Verve Culture is a Women-Run Business with Stunning Glassware
Playful Coffee Packaging
Sunday Coffee Project's Packaging is Inspired by Cereal Boxes
Archive-Inspired Retro Luxe Fashion
Jean Paul Gautier PResents the TATTOO Collection
Private Social Photo Apps
The 'Retro' App Focuses on Mindful Sharing with Select Others
Vibrantly Re-Designed Tea Packaging
Chay Tea Has Undergone a Geometric Packaging Rebrand
Casual Pizzeria Marketing
UK Pizza Chain PizzaExpress Undergoes Design Update
Retro Phone-Inspired Label Makers
102 Design Lab Presents the Vintage Phone Labeling Machine
Spring-Ready Vibrant Homeware
&Tradition Grows its Ongoing Flowerpot Range for Spring
Australian Beer Revamps
New South Wales' Tooheys Unveils its First Branding Update in Eight Years
Sustainable Dairy-Branded Apparel
Organic Valley Releases a Collection of Sustainable Apparel
Nostalgic Coffee Shop Apparel
A Nostalgic Merch Collection is Coming to Tim Hortons' TimShop.ca
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Upcycled Vintage Garments
Beyond Retro Taps AllSaints Founder Stuart Trevor for a New Capsule
Creature-Themed Graphic T-Shirts
Mr Jones Watches Debuts its First Line of Unisex T-Shirts
Eye-Catching Fruit Cups
This Dole Sunshine Company Packaging Highlights Bright Colors
Re-Designed Holiday Tins
NEOM's Re-Imagined Packaging Boasts Quality and Style
Pink Sushi Boxes
Dept. Sushi Serves Up Sushi in Chic, Vibrant Boxes
Wisdom-Focused Skincare Packaging
Wise Personal Grooming Believes Wisdom Comes with Aging
Nostalgia-Branded Cannabis Products
HIGH 90'S is California's Premier Cannabis Brand
Carefree Y2K-Themed Eyewear
Giant Vintage Showcases its 90's-Inspired 'Back to School' Collection
Retro-Inspired Boxing Gear
The Modest Vintage Player Offers Gear with a Vintage Aesthetic
Nostalgic School Supplies
The Staples Pep Rally Collection Features 90s-Inspired Accessories
Artfully Designed Boxed Wines
Wedge Designs a Box Packaging for Wine Brand Ami Ami
Curated Vintage Decor Retailers
Vintage Beyond is Toronto's Newest Preloved Design Destination
Quirky Natural Wine Bottles
Thorn & Burrow Wines' Labels are as Unique as the Wine
Football-Inspired Retro Apparel
Umbro Launches the Centenary Collection and Visual Campaign
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Retro Ashtray Sets
Bogart's Little Orange Ashtray Set is Cute and Eye-catching
Vibrant Non-Alcoholic Wine Labels
Kally Wines Boast New Labels for Its Non-alcoholic Beverages
Vintage-Styled Golf Bags
Stitch Releases New Vintage Automobile-Inspired Custom Golf Bags
Re-Designed Family-Owned Olive Oils
Itxart Olive Oil Tells a Story Through Its Packaging