These days, there's an online marketplace for virtually everything, and Brands Like These is an online marketplace for buying and selling one-off, ready-made brand kits. Touted as a "platform that breaks the traditional designer-client cycle," Brands Like These gives designers the chance to give new life to unpublished brand concepts, while entrepreneurs benefit from time savings and quality assets.
Currently, some of the shoppable kits include UVIE, a wash-on sunscreen bar concept and Today's Special, an idea for a brand that makes farm-to-table meals with a boost from adaptogens. As outlined by the listing, buyers may get everything from font licenses and lifestyle photography to 3D packaging design product renders and website homepage designs.
Why This Trend Is Growing
- Designer-centric Marketplaces
- Empowering designers with platforms to monetize unused concepts disrupts the traditional workflow between designers and clients.
- One-off Brand Assets
- The rise of unique, ready-made brand kits offers businesses a swift alternative to the often lengthy custom design process.
- Agency-quality DIY Branding
- High-standard brand assets readily available in online marketplaces enable businesses to achieve professional branding without the typical expenses of hiring an agency.
Industries Being Reshaped
- E-commerce Platforms
- Marketplaces for specialized digital assets transform how e-commerce platforms expand to cater to niche business needs.
- Creative Services
- The creative industry sees a shift as ready-made brand kits streamline processes traditionally done by design agencies.
- Small Business Solutions
- Small businesses increasingly leverage quality brand kits from digital marketplaces to enhance their market presence efficiently.
