82 Terry Richardson Innovations

If a magazine or celebrity is looking to stir up the blogosphere with some controversies, they usually turn to Terry Richardson to capture their essence.

If you want to get down and dirty, check out these Terry Richardson innovations -- form scalp-licking rappers to grocery store pictorials and sexist nudevertising.

Implications - Terry Richardson is a fashion photographer who has attained viral fame for his controversial professional practices and dedication to shocking, culturally questionable photo shoots. Richardson's devil-may-care attitude and expertise at photographing celebrities in subversive scenarios has turned him into a celebrity in his own right. Businesses can follow Richardson's lead by creating shocking ad campaigns that reinforce a branding message as they titillate the viewer.