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Terry Richardson Starts a Fire for Calibre

While famed controversial photographer Terry Richardson seems to have toned down his racy style in recent photo shoots, he still managed to produce a sizzling ad campaign for Calibre that was literally on fire.

The Calibre Spring Summer 2008 ad campaign features a playful Chad White playing with a monkey, making cheeky poses, reading a newspaper that’s on fire, and trying to put out that fire by dripping water from his mouth.

See more fire-themed photo shoots and work by Terry Richardson below.