After their dark spring 2009 ad campaign, which included fetishvertising in the form of foot worship, I’ve been anticipating the new Intimate ads from Diesel. Could they top their previous Myspace-inspired campaign?
Well, Diesel has unveiled the new campaign and the answer is a resounding ‘Hell yeah!’ The new Diesel Intimate ads by photographer terry Richardson take the sizzling and fetish factor up a notch (or two).
The new campaign is hands down my all time favorite underwear campaign. I haven’t found information on the photographer yet, but there are splashes of the style of photographer David LaChapelle.
The ads use TV sets and notebook screens to zoom in on the private areas of the model, resulting in highly seductive images.