While there is certainly no shortage of rewards programs and curated shopping programs for fashion lovers online, these in-store social media experiences use elements in the physical world to inspire interaction.
Since retail environments are updated almost as quickly as social media and technology, temporary installations, booths and stations are favored by brands that want to call attention to a new product launch, promotion or store opening.
Some of the most inventive examples of in-store social media displays include mirrors from retailer Joe Fresh that encourage shoppers to take and share a selfie as part of a contest, as well as the OnePiece pop-up shop, which gives special discounts to Internet influencers. In addition to having a presence online, consumers are expecting their favorite brands to engage them in conversations on social media in-store.
14 Social Store Displays
In-Store Social Media Drives Interaction with Tangible Experiences:
Laura McQuarrie — Sep 25, 2015 — Business
14
In-Store Selfie Contests
Joe Fresh Embraces Social Media to Focus on Word-of-Mouth Promotion
13
Hashtag Currency Shops
The Daisy Marc Jacobs Pop Up Shop Will Accept Tweets as Payment
12
Social Shopping Pop-Ups
Tanger Outlets Celebrates Its New Location with Fun Pop-Up Stations
11
Interactive In-Store Displays
Kate Spade Introduces Perch Technology to Better Customer Experience
10
Selfie-Friendly Fitting Rooms
Karl Lagerfeld's Designer Retail Store has Built-In Selfie Stations
9
Locked Social Media Hangers
This C&A Fashion Stunt's Hangers Only Open with Enough Facebook Likes
8
Opinionated Clothing Holders
The C&A Facebook Hangers Provide Mass Feedback to Shoppers
7
In-Store Instagram Displays
The New Macy's Location Features Millennial-Focused Tech Displays
6
Social Fashion Shows
'The Social Catwalk' Topshop Runway Show Connects to Instagram & Facebook
5
Twitter-Powered Shopping Cranes
The Topshop Playland Pop-Up Lets Visitors Pay with a Tweet
4
Social Media Department Stores
Upside is a Market Where You Can Experience the Web in Real Time
3
Social Clout Digital Displays
The Fbox Allows Businesses to Show Off Their Facebook Success
2
Social Media Pop-Ups
This New Store Celebrates Influential Bloggers and Artists
1
Shareable Digital Branding
Aveda's Interactive Shopping Experience Shares a Social Media Campaign
Related Ideas
Sustainable Streetwear Store Interiors
Snarkitecture Embraces Recycled Materials for This Store
Temporary Luxury Brand Installations
Burberry's Landscape Series Produces Site-Specific Art
Gamified Metaverse Stores
Lacoste is Virtually Inviting Shoppers into the Jaws of a Croc
Social e-Commerce Platforms
Hoppn Creates "A New Type of Centralized Online Shopping Experience"
Multi-Sensory Streetwear Stores
Presented By Launches an Immersive Sneaker Store in Riyadh
Interactive Arcade Storefronts
JD & Snap London Created an AR Storefront for Christmas
Expressive AR Fashion
Innovation Metaverse Design Story is a Digital Collection from H&M
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
Immersive Spatial DIY Apps
Lowe's Companies, Inc. Debuts Lowe's Style Studio for Apple Vision Pro
Contemporary Engaging Stores
New Balance Opens Unique Retail Concept Store on in Boston
Retail Exhibition Experiences
TAG Heuer Unveils a Set of Exhibition Windows and Pop-Up at Harrods
Digital Fashion Labels
Digital Fashion by Printemps is a 40-Piece Virtual Collection
Community-Driven Retail Stores
Stone Island's Munich Store Emphasizes the Importance of Community
Futuristic Retail Kinetic Displays
FOG Architecture Designs Super Seed's Retail Store
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
3D-Printed Net Storefronts
Tiffany & Co's Airport Store Design Creatively Repurposes Fishing Nets
Convenience Store Metaverses
7-Eleven is Unveiling an Immersive Virtual World at CES 2023
Engaging Shelf Displays
Netvisual is Elevating In-Store Advertising with its Shelf Edge Displays
In-Store Beauty Sampling Kiosks
Ulta Beauty and SOS are Partnering to Promote Product Discovery
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Online Merchandise Storefronts
The Panera Shop Gives Access to Bread-themed Apparel & Carb-Couture
Immersive Banking Experiences
The CIBC Experience Centre Helps You Visualize Your Financial Future
Multi-Brand Virtual Malls
Bloomingdale’s Virtual Experience Spotlights Beloved Brands
AI-Powered Virtual Closets
Stylitics' Products Support Next-Gen Personalized Shopping
Connected Curated Wardrobe Designs
The Conceptual 'LOOKandME' Closet Digitizes Outfits
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Digital Celeb Shopping Experiences
This Walmart Digital Shopping Experience Has Customized Carts
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Circular Shopping Experiences
The Stock Market by Selfridges is a Sustainable Shopping Experience
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
Content-Inspired Physical Retail Experience
Netflix House Creates a Space for Fans to Buy Merch
Co-Browsing Shopping Platforms
buywith's Next Gen Co-Browsing Patent Helps Customers Shop Together
AR Bracelet Billboards
This Tiffany Lock Bracelet Billboard Virtually Unboxes Itself
AR-Based Store Replicas
Lowe's Will Create a 'Digital Twin Store' Using Augmented Reality
Digital Streetwear Collaborations
The Fabricant x Highsnobiety Dropped During Paris Fashion Week
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Playful Retail Pop-Up Installations
Selfridges Unveils the Joke Shop with a Slapstick Generator
Virtual Mall Metaverses
Metamall Uplevels the Modern Shopping Experience
Virtual Department Store Influencers
Mira is Joining the M&S Insiders Influencer Program
Augmented Reality Stores
Zero10 is Debuting Its AR Store Prototype at Viva Technology in Paris
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Luxury Department Store Takeovers
Burberry and Harrods Offer an Immersive Shopping Experience
Sustainable Fashion Stores
Cos Unveils Two Stores in Stockholm and Mexico City
Digital Grocery Screens
Kroger Launches the New Digital Smart Screens Across 500 Store Locations
Inspiring Multi-Shop Pop-Ups
Pinterest's Possibility Place Immerses Guests in Inspiration
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Branded Design Exhibitions
The MUJI IS Exhibit is Running in New York Between May 18th & June 4th
Tactile Fashion Boutique Designs
FOG Architecture Designs a New Xiaozhuo Store Location
Digital Holiday Dresses
Bershka x DressX Digital Going Out Collection Targets Gen Z Customers
Plush Footwear Pop-Ups
The Monster Den by On Shares the Joy of Running
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
E-retailer Fashion Pop-ups
The SHEIN Pop-up Shop Experience Opens March 23 at the Eaton Centre
Virtual Chocolate Stores
Lindt & Sprüngli USA Created Its First-Ever 3D Virtual Online Store
Red-Hued Store Interiors
Dan Brunn Designs Road to Awe's New Location in Manhattan
Attention-Grabbing Retail Displays
Auo's Smart Shelf Displays Enhance the Customer Experience
Renovated Accessories Flagship Stores
The Boyy Flagship Store Gets Another Refurbishment
Virtual Body Care Stores
Tatcha Debuted a Virtual Store Powered by Emperia
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Colorfully Immersive Retail Experiences
Al-Jawad Pike Designs a Athletic Propulsion Labs Store
Social Commerce Apps
GIST is an App-Based Social Platform for Sharing Purchases with Friends
Fashion Retailer Photography Kiosks
The Photo by Fujifilm Concession is at Primark in Manchester
Autumn eCommerce Fashion Pop-Ups
This SHEIN Pop-Up Will Celebrate the Arrival of Fall Fashions
Immersive Flagship Tech Stores
Bang & Olufsen Inaugurates Its Flagship Store on New Bond Street
Food Truck Billboards
McDonald's Transformed Billboards into Digital Food Truck Displays
Tech-Driven In-Store Events
Dyson Launches an Interactive Event at Harrods Department Store
Community Commerce Pop-Ups
TikTok Shop UK Opened a Pop-Up on London's Oxford Street
Experiential Social Clubs
Marshalls' Good Stuff Social Club Empowers & Connects Women
Metaverse Shopping Malls
Avatly Offers a New Hybrid Shopping Experience for Avatars
Social Commerce Platforms
21 Buttons is a Social Fashion Shopping Network
Circular Metaverse Capsules
H&M Releases a Metaverse-Inspired Collection at Its Williamsburg Store
Interactive Activewear Metaverses
Alo Yoga Launches a Virtual Reality Shopping Experience
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Phygital Fashion Platforms
Macy's and Journee Debut the mstylelab Platform for Users
AR Fragrance Campaigns
Lacoste's Two-Day Experiential Pop-Up Targets Gen Z Shoppers
Japan-Expansive Physical Fashion Stores
Studio Nicholson Gets a New Store in Tokyo
Live Commerce Holiday Windows
TalkShopLive's WindowShopping Merges Physical & Digital Experiences
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
Metaverse Fashion Malls
Users Can Virtually Try on Mango Designs in Roblox's Outfit Shopping Mall
Housewares Retailer Design Apps
The Wayfair Decorify App Digitally Transforms Spaces for Shopping
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
Shoppable Virtual Beach Houses
The J.Crew Virtual Beach House Shares Interactive Content & Games
Shoppable TV Show Ads
Shop the Scenes Allows You to Purchase Furniture, Clothing, and More
Experiential Shopping Platforms
sune Shares a Fun and Engaging Way for Gen Z to Shop
Norwegian Coastline-Inspired Stores
Snøhetta Designs the Latest Holzweiler Store Location
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Next-Gen Fitting Rooms
The Fit Xperience at Savage x Fenty Integrates Body Scanning Tech
Dynamic Organic Store Displays
External Reference Decorates the La Manso Store in Barcelona
Instant Retail Savings Platforms
formi by Patron Points Offers Universal Savings for Shoppers
Prom Fashion Pop-Ups
House of Prom is a Limited-Time Pop-Up for Prom Goers
Stretched Retail Shelf Displays
The P1.875 HD from MDS Rise Enables Real-Time Marketing In-Stores
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Dynamic Mobile Fashion Games
Tommy Hilfiger Unveils a New Mobile Fashion Game Called FashionVerse
AR Garment Try-Ons
H&M Launches a Virtual Try-On Lens Wearable Through Augmented Reality
Social Media-Inspired eCommerce Features
Amazon Inspire Features Content and Lets Users Shop Looks
AI Clothing Try-Ons
Google's AI Shopping Feature Shows How Apparel Looks on Real Models
Streamlined Shoppable Video Ads
Instacart Launches New Shoppable Video Ads in 'Ads Manager'
Digital Delivery Service Storefronts
Instacart Storefront Lets Retailers Customize the Interface
Social Shopping Features
YouTube Introduces a New 'Shopping Collections' Feature for Creators
AI-Generated Shopping Campaigns
Sandton City's Latest Campaign Integrates Smart Technology
AR Secondhand Shops
American Eagle Outfitters' RE/AE Shop Spotlights Sustainable Goods
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Beauty-Focused Shopping Apps
The 'Trendio' Live Shopping App Offers Access to Beauty Content
Virtual Skincare Experiences
Skincare Brand Laniege Launches its First Virtual Store with Obsess
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Social Shopping Apps
Locker Helps Users Organize, Share, and Earn from Online Wishlists.
Anniversary-Celebrating Pop-Up Stores
Random Studio Creates the Bodyscape Installation
Purposeful Gifting Pop-Ups
The Body Shop's Advent of Change Pop-Up Shares Gifts That Give Back
Immersive Trivia Experiences
The Samsung SmartThings Connected Home Experience is Now Open
In-Store Bra-Fitting Technologies
Macy’s Implements FIT:MATCH Bra Fitting Technology in its Stores
Exploratory Fashion Metaverses
H&M's Loooptopia Helps Fans Discover Their Digital Fashion Identity
Whimsical Virtual Beauty Shops
The Laneige Virtual World is an Experiential Beauty Shop
Designer-Made Art Installations
Valentino Shares the ‘Unboxing’ Installations with Global Stylists
Smart TV Museum Partnerships
The Samsung Art Store Has Collaborated with a New York Museum
Virtual Beauty-Focused Stores
Laura Mercier Debuts the Virtual ‘World of Beauty’ Store
Digestible Shopping Feeds
Amazon Debuts the Inspire Platform to Drive Sales and Consumer Marketing
Self-Guided Cannabis Retail Experiences
BLAZE ECOM Revolutionizes In-Store Cannabis Retail
Conversation-Encouraging Retail Spaces
PlayLab Inc Creates a Flagship Store for MadHappy
Gridded Immersive Retail Experiences
Studio Lotus Designs the New Ekaya Banaras Retail
California-Inspired Gallery-Style Stores
Studio FB Designs the New Frame Store in London
Retail Social Platforms
Walmart is Taking Social Media Seriously with 'Walmart Creator'
Efficiency-Driven Digital Ad Solutions
ShopLiftr is Revolutionizing Digital Advertising
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Automotive Parking Lot Pop-Ups
Mercedes-Benz Turned Parking Lot Spaces into a Mini Showroom
Deadstock Concept Stores
size? Launches its Debut Concept Store at Liverpool ONE Shopping Center
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Digital Social Sharing Spaces
The Shilo App Invites Users to Share and Curate What They Love
Sporty Digital Apparel
Roots & Stadium Live Launched a Digital Experience for Gen Z
Social E-Commerce Platforms
TikTok is Launching a New E-Commerce Platform for Consumers
Visual Merchandising Planning
Visulon Inc.'s is a Cloud-Based Enterprise Solutions Platform
Dating App-Themed Store Experiences
Tinder Opens Up a SwipeMart Store Location in Tokyo
Offline Community Marketplaces
Aerie’s Hidden Gem Marketplace Created a Shared Space for Brands
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Minimally Designed Store Openings
London Opens its Door at the New Self-Portrait Store in Chelsea
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Locally Focused Footwear Stores
The Athlete's Foot Opened a Neighborhood Concept Store in Atlanta
Location-Based Photo Sharing
Harbor Creates Personalized Picture Albums Through location Sharing