Chinese architecture studio FOG Architecture unveils its latest project in the form of a local fashion boutique design for Xiaozhuo on Julu Road. It is found right in the center of Shanghai and features oversized designs of buttons and zippers along with tactile surfaces and playful emblems to nod to the art of tailoring.
At the front is a glazed facade to welcome customers and has openings to allow natural daylight to fill the space, blending the line between the interior and street for a transitional feeling. FOG Architecture explains that The result is an exterior of the shop that looks like a 'small pavilion. The red columns, the flat roof resembling overlapping tiles, and the antique style stone seats all contribute to this spatial image."
Image Credit: FOG Architecture
What Makes This Trend Stand Out
- Oversized Fashion Design
- Fashion boutiques are incorporating oversized designs of buttons and zippers to create a playful and tactile experience for customers.
- Blended Exterior-interior Spaces
- Architects are designing glazed facades with openings to merge the outdoor and indoor environments, creating a seamless and transitional experience for customers.
- Nostalgic Design Elements
- Fashion boutiques are incorporating nostalgic design elements like antique-style stone seats to enhance the overall spatial image and create a unique ambiance for customers.
Sectors Adopting This
- Fashion Retail
- The fashion retail industry can explore the incorporation of oversized designs and playful emblems to create a unique tactile experience for their customers.
- Architecture
- Architects can explore the concept of blended exterior-interior spaces by designing glazed facades with openings to create a seamless transition between the outdoor and indoor environments.
- Interior Design
- Interior designers can incorporate nostalgic design elements like antique-style stone seats to enhance the spatial image and create a nostalgic ambiance in their projects.
