The fight for women's rights are supported in numerous campaigns focused on empowering females. These campaigns come in various forms -- pop-ups, print ads, commercials or comedic videos -- but they all have the same goal.
Nike is one company that knows how to command attention through its 'Just Do It' campaigns that are aimed at women. Recently it released one such commercial in India, a country where women are traditionally seen as subordinate and delicate. The video included a full-cast of female Indian athletes who demonstrated their power and strength through sport and movement. Its hard not to be enraptured by the ad.
Yet, female empowerment is not just about women speaking out. An 'All Men Can' campaign, started by PolicyMic, focused on men using the hashtag #AllMenCan to show their support for women's rights.
Using campaigns for empowering females not only helps to fight back against social injustice, but it also builds a loyal following from women who feel heard and appreciated by brands that focus on advocating for them.
31 Female Empowerment Campaigns
From Athletic Ads Empowering Females to Male Feminist Hashtags:
Erica Francis — Jul 18, 2016 — Marketing
37
Empowering Cosmetics Campaigns
The Bold is Beautiful Project Empowers Women to Dream Big
36
Empowering Shoe Campaigns
Keds' 'Ladies First' Footwear Campaign Stars Strong Female Icons
35
Equality-Promoting Campaigns
The Trans at Work Campaign Highlights Trans People's Accomplishments
34
Unretouched Skincare Campaigns
Babor and the All Woman Project Promote a Healthy Body Image
33
Male Feminists Hashtags
All Men Can is Spawned From a Popular and Empowering Social Media Campaign
32
Outspoken Underwear Campaigns
Brief Message Asks Men to Uncover Feelings About Male Violence
31
Studly Equality Calenders
Emma Watson's HeForShe Movement Has Some Handsome Supporters
30
Feminist Candy Campaigns
This Movement Against Gender Discrimination Delivers Sweets to Baby Girls
29
Athletic Female Empowerment Ads
Nike's New Ad Features an All-Female Cast of Indian Athletes
28
Empowering Anti-Violence Campaigns
This Dating App Campaign Honors International Women's Day
27
Women-Empowering Sweaters
Nike Created an Inspiring New 'Force is Female' Sweatshirt
26
Sterotype-Reversing Ads
This Women Empowering Ad Flips Stereotypes Upside Down
25
Crude Gender Equality Ads
Sarah Silverman Discusses the Wage Gap and the Equal Payback Project
24
Female Lumberjack Campaigns
The #StrengthHasNoGender Campaign Celebrates Women's History Month
23
Celebrity Female Empowerment Ads
The CoverGirl 'Girls Can' Campaign is Candid and Inspirational
22
Equality-Promoting Pop-Ups
This Women's Equality Day Event Celebrates Strong Female Leaders
21
Female Empowerment Print Magazines
The Wing Released a Biannual Magazine Titled 'No Man's Land'
20
Male-Supported Equality Commercials
HeForShe Shows Notable Men Speaking Up for Gender Equality
19
Anti-Harassment Documentaries
'The People's Girls' Documents the Objectification of Women in Cairo
18
Female Football Campaigns
This Campaign Aims to Promote Female Football & Increase Youth Interest
17
Women's Rights-Focused Apparel
Women for Women International Collaborated with Chinti & Parker
16
Female Empowerment Campaigns
The Girl Effect Initiative is Championed By the Nike Foundation
15
Female-Empowering Film Festivals
Women Over 50 Film Festival Celebrates Female Talent
14
Activist Music Videos
Project Everyone Remade a Spice Girls Music Video for Women's Rights
13
Gender-Bending Indian Desserts
This Campaign Tackles the Stigma Surround the Birth of Baby Girls
12
Female-Empowering Streaming Platforms
The YouTube Spaces Program Puts Women's Voices First
11
Realistic Gender Disparity Ads
This Ad Shows That Women on Currency is Only a Symbolic Change
10
Empowering Emoji Campaigns
The #LikeAGirl Campaign Demonstrates the New for More Diverse Emojis
9
Gender Neutral Toy Ads
This Toy Commercial Focuses on Eliminating Childhood Gender Stereotypes
8
Female Empowerment Musicals
Frozen: The Musical is a Great Short That Declares Female Independance
7
Stylish Female-Centric Lookbooks
Mischief's Spring/Summer 2018 Lookbook Was Inspired by Women
6
Informative Feminist Infographics
This Infographic Illustrates the Importanc Women's Equality Day
5
Female-Educating Doll Ads
The New Barbie Ad Features Young Girls with Professional Careers
4
Factual Equality Ads
The #HopeForOurDaughters Ad Addresses Current Facts of Female Inequalities
3
Employment Equality Campaigns
'Girls Who Code' Mocks the Sterotypes Women in Tech Jobs Deal With
2
Role-Reprising Office Skits
Joan Holloway Returns to a Modern Office to Promote Gender Equality
1
Female Presidency Films
Lena Dunham Emphasizes Girl Power in Her Short Fashion Film
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Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Women's Sportswear Flip Flops
Nike Calm Flip Flops Now Arrive in Styles for Women
Vibrant Footwear Retro Campaigns
Jack Grealish Stars in the Latest PUMA Palermo Campaign
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Inclusive AI Trainings
Asics is Retraining AI on What Healthy People Look Like
Collage Art Footwear Campaigns
The Merrell 1TRL SS23 Campaign is Titled ‘My Trail’
Voting-Themed Fashion Ads
Reformation's 'You've Got the Power' Campaign Stars Monica Lewinsky
Non-AI Beauty Campaigns
The Code by Dove Fights Beauty Standards Manufactured by AI
Empowering Goddess Jewelry
Celebrate Women's History Month with Awe Inspired's Empowering Jewelry
Period-Protecting Football Kits
Nike Unveils the New Kits for the England Women's Football Team
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Inclusive Beauty Campaigns
The e.l.f. 'Judge Beauty' Campaign Will be Featured at Super Bowl 2024
Cooling Women's Football Jerseys
adidas Football Just Debuted New FIFA Women’s World Cup Jerseys
Fake Ketchup Campaigns
This Heinz Campaign Exposes "Ketchup Fraud"
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Anti-Filter Beauty Campaigns
Dove is Inviting Social Media Users to Fight Digital Distortion
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Art Museum-Inspired Campaigns
Kachorovska's Latest Campaign is Located in a Ukranian Museum
Goddess-Inspired Jewelry Campaigns
Awe Inspired Launched the Enter Your Goddess Era Campaign
Inclusive Sporty Collaborative Fashion
Feng Chen Wang Joins Nike on a New Collection
Cinematic Fashion Campaigns
Norse Projects Partners with Mikkel Karstad for Its New Campaign
Empowering AI Image Generators
Missjourney Generates Images of Female CEOs, Leaders & Innovators
Athletic Nail Polish Ambassadors
Sally Hansen and Jared McCain Partnered to Embrace Individuality
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Mental Health-Protective Films
Dove's Cost of Beauty: A Dove Film Protects Teen's Mental Health
Empowering Pride-Themed Apparel
The Love For All Kinds Capsule Collection is Now Live
Eco-Minded Millennial Ads
Coors Seltzer's 'Call to Inaction' Campaign Aims to Save Water
Sporty Visual Fashion Campaigns
PUMA and NOAH Join Forces on a New Sporty Campaign Series
Vibrant Performance Football Shoes
Nike Presents the United Pack for Women's World Cup
Empowering Clean Beauty Campaigns
Babe Original Celebrates Individuality with 'Originally You'
Female Empowerment Outerwear Ads
Canada Goose Honors Female Empowerment with New FW23 Campaign
Gender-Fluid Soccer Apparel
The Latest Nike x Martine Rose Collection Breaks Down Gender Norns
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Inclusive Fragrance Campaigns
The 'Where Will They Take You' Campaign Highlights Influencers
Iconic Shoe Campaigns
Amina Muaddi's Fall/Winter 2023 Campaign Ushers in 'New Icons'
AI-Powered QSR Campaigns
allplants Leverages AI To Transforms Fast-Food Ads
Creative-Focused Sportswear Campaigns
adidas Celebrates Creativity with Ama Qamata and Dee Koala
Menstrual Leave Campaigns
Intimina Launched Useless Spanish Lessons for Menstrual Hygiene Day
Smile-Reflecting Toothpaste Campaigns
Colgate & Oglivy Create the #FreeYourSmile campaign
Collaboration Mother's Day Campaigns
Jergens Skincare Partnered with Nicole Ari Parker and More
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Attraction-Building Fragrance Ads
Fit Check by AXE Speaks to Gen Z Men and Women Alike
Haircare Influencer Ads
Wella Professionals' 'Wella Extra' Campaign Recognizes Real Hair Stylists
Scannable Snack Charity Campaigns
This Pringles Movember Campaign Updates the Brand's Mascot
Empowering Women's Campaigns
PLT Celebrates International Women's Day in #PrettyPowerful Ad
Humorous Period Care Campaigns
Thinx's New Period Underwear is Introduced in an Ad by OBERLAND
Empowering Menopause Platforms
Elektra Health Supports & Educates Women Experiencing Menopause
Anti-Sexist Beer Campaigns
Miller Lite Launches ‘Bad $#!T to Good $#!T’ Ahead of Women’s Day
Erectile Dysfunction Medication Ads
Phoenix Wants to Help Canadian Men ‘Rise Again’
AI Advertisement Additions
Meta Introduces a New Suite of AI-Powered Advertising Tools
Exclusive Women-Celebrating Apparel Collections
Foot Locker Launches Women’s History Month Apparel
Body Confident Sport Programs
Dove Teams Up with Kylie Kelce for Empowering Women's Campaigns
Erectile Dysfunction Ads
MangoRx Launches Bold Campaign for Erectile Dysfunction Normalization
Brand-Led Global Studies
The LEGO Group Conducted a Study That May Inform Market Decisions
Mother-Themed Hat Designs
Mother Hats Offers Stylish Headwear and Empowerment
Supermodel-Backed Automotive Campaigns
The BMW 'Dare to be You' Campaign Stars Naomi Campbell
Textured Hair Advertising Campaigns
From One Queen to Another is Mielle's First Ever Campaign
Unfiltered Beauty Campaigns
#NoFilterJustMilani Champions Beauty Online and in Real Life
Humorous Natural Deodorant Campaigns
The Every Man Jack 'Still Smell Good' Campaign is Catchy
Trans Kidney Health Ads
Africa Creative's Ad Sheds Light on Trans Community's Kidney Health Burden
Sweat Fleece Sporty Campaigns
Nike's Don’t Sweat the Tech-nique Campaign Readies for Fall 2023
Empowering Fashion Films
Victoria's Secret World Tour Reimagines the Iconic Show as a Feature Film
Hyper-Personalized Wellness Apps
28 Seeks to Empower Women on Their Wellness Journey
Empowering Fitness Campaigns
Planet Fitness Dubbed Megan Thee Stallion "Mother Fitness"
Honest Female Athlete Campaigns
'Get Explicit' by Hillberg & Berk Empowers Women in Sports
London-Inspired Sporty Campaigns
Nike Presents the Pulse of London Campaign Honoring the City
Ketchup Obsession Campaigns
'It Has to Be Heinz' Spotlights Fans' Intense Love of Heinz Products
Inclusive Diamond Campaigns
Pandora's Diamonds for All Campaign Features Diverse Icons
Women-Celebrating Sports Lines
Mitchell & Ness & Melody Ehsani Celebrate Women in Sports Business
Faceless Mother Campaigns
Peanut's Invisible Mothers Visualizes the Solitude Women Experience
Empowering Shake Campaigns
SlimFast's Oomph for your Boomph Shares the Power of Positivity
Athlete-Backed Menstruation Campaigns
#SportYourPeriod Addresses Menstruation Stigma in Sports
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Bold Sports Apparel Campaigns
New Balance Unveils 'We Got Now' Campaign Featuring Shohei Ohtani
Suicide Prevention Campaigns
To Write Love on Her Arms Launches Its 12th Annual Campaign
Youth-Focused Social Campaigns
Claire’s Introduces a New Gen Z-Alpha Platform Called 'The Collab'
Data-Driven Women's Ultramarathons
lululemon's FURTHER Ultramarathon Includes a Research Program
Swipable Curated Ad Inspiration
Swipify Lets Users Swipe Through the Latest Ad Campaigns
Uplifting Latin Business Campaigns
UPS is Championing Latin and Hispanic-Owned Small Businesses
Woman-Focused Workwear Collections
The Carhartt Women's Workwear Capsule Collection is Comfy
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Conversational Campaign Creators
Creating Google Ads Campaigns is Simpler with AI Chat Features
High-Performance Workout Apparel
Athleta Launches a New Womens Line for High-Intensity Exercising
Indigenous Representation Campaigns
Change The Bill Aims to Have More Indigenous Representation
Women-Celebrating Art Series
Matara & The Peninsula Bangkok Present Empowered by Her Story
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Empowering Car Ads
CarMax's New Ad Campaign Takes a Witty Approach
Motivational Breakfast Ccampaigns
Quaker Canada Introduces '100 Reasons to Rise'
Ability-Focused CSR Campaigns
Decathlon's Ability Signs Reshape the Narrative around Disabilities
Anniversary-Celebrating Colorful Beauty Campaigns
UOMA Beauty Launched the We See You Campaign
Athlete-Celebrating Snack Packaging
This Cracker Jill Packaging Commemorates Women in Sports
Authentic Fashion House Campaigns
Gucci's Spring/Summer 2024 Collection Celebrates Real Women
Iranian Women-Supporting Lagers
This Craft Lager Pays Tribute to Iranian Women's Fight For Freedom
Women's Multivitamin Campaigns
MegaFood Announces New Campaign: Plant-Powered for the People
Humorous Slogan Graphic T-Shirts
Navinder Nangla Joins Converse on the City Tees Initative
Women-Supporting Clothing Brands
'Sozy' Aims to Support Women and Victims of Violence
Changemaker Automotive Campaigns
The Ford Explorer Men's Only Edition Highlights Female Innovators
Empowering Period Campaigns
Natracare Launched the Project #Bekind Campaign in May
Violence-Combatting Sporty Capsules
adidas and Arsenal Expand the No More Red Collection
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Mock Social Good Fashion Ads
Women's Aid Has Launched a New Campaign Called Not Model's Own
Body Confidence Coaching Programs
Dove & Nike are Launching Body Confident Sport for Girls
Personal Style Jewelry Campaigns
RS Pure's #Authentic100 Shares the Styles of 100 Influencers
Gen Z-Focused Hotel Campaigns
Hyatt Recruits College Athlete Jalin Hyatt to Attract Gen Z
Female-Focused Walking Challenges
Strava's 'Hot Girl Walk United' Supports Women in Motion
Black Heritage-Inspired Campaigns
Converse Launches the Black Joy Campaign and Collection for 2024
Women's Movement Marathons
Milk's Every Woman's Marathon Was Created by and for Women
Empowering Visual Content Campaigns
Getty Images and Hiki Launches #AutisticOutLoud
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Supply Chain Inclusivity Campaigns
PepsiCo's 'She is PepsiCo' Campaign Celebrates Women
Stigma-Reducing Period Brands
August Relies on Playful and Wholesome Branding
Love-Inspired Tennis Brands
Love All Boasts a Collection of Stylish and Functional Activewear
Inclusive Gaming Initiatives
FIFAe Kicks Off New Female Esports Inclusivity Programme
Awareness-Raising Poverty Campaigns
Oxfam Australia Debuts a Platform Called 'Unaccept Inequality'
Holistic Weight Management Tools
Health Kraft Me Empowers Women 40 and Above to Stay Healthy
Athlete-Backed Yoga Gear
CorePower Yoga And Venus Williams Unite to Launch Performance Activewear
Uplifting Virtual Influencer Collabs
The Lennnie x Dove Collab Promotes Body Positivity
Perpetrator-Targeted Domestic Abuse Ads
Police Scotland Launches New Domestic Abuse Prevention Ad
Women-Supporting Ales
This American Pale Ale Supports Women In the Alcoholic Beverage Industry
Soccer Match Women's Aid Ads
Women's Aid Campaign Draws Attention to Increase in Domestic Abuse
Story-Focused Empowerment Campaigns
Shyaway Debuts the '#jutstgoforit' Women Empowerment Campaign
Soccer-Centric Software Partnerships
This Partnership Boosts Soccer-Loving Female Digital Creators
Artist-Empowering Streaming Insights
Spotify Campaign Kit Provides Unmatched Streaming Insights
Energetic Filtered Water Campaigns
Brita's Taste Over Everything Campaign is Youthful & Optimistic
Authentic Men-Targeted Campaigns
Schick Encourages Men to Follow Their Passions in New Campaign
Empowering Watermark Campaigns
The UNFPA's 'bodyright' Campaign Brings Awareness to Online Rights
Influencer-Focused Ad Platforms
Pearpop Helps Brands Find Creators to Sponsor in an Easier Way
Empowering Wish Campaigns
Make-A-Wish® Canada's 'Women for Wishes' Campaign Has a $1 Million Goal
Empowering Summer Campaigns
Falabella Launched the Mi Cuerpo No Necesita Tu Opinión Campaign
Femme-Focused Tournament Series
Thunderpick Partners with the*gameHERS for a New Tournament Series
Empowerment-Focused Holiday Campaigns
OLIVELA Launches the 'Stand With Her' Campaign for Women
Uplifting Team-Backed Collections
Miami HEAT Launches the 'Support Women' Collection and Campaign
Parent-Focused TV Campaigns
NatureFresh's TV Campaign Explores How Active Parenting Benefits Kids
Female Leadership Programs
Marriott International Debuts a Female Leadership Initiative in Jordan
Generative AI Beverage Ads
The Coca‑Cola® Masterpiece Campaign Leverages AI to Create Visual Magic