Cars are an expensive commodity, and in a stagnant economy, car makers must entice consumers that their autos are splurge-worthy in the most economical manner possible. And while motorcycles are significantly less expensive than cars in terms of their initial purchase, they're still a tough sell among penny-pinching commuters.
Some carmakers target smaller, more focused groups. Harley-Davidson has amped up its female-focused marketing, while Renault includes drag queens in a new commercial. Other carmakers prefer to lighten the mood with some humor, like Renault's ads that feature naughty URLs and absurd in-laws clad in wedding dresses.
Check out some of the other viral car and motorcycle ad campaigns in the cluster below.
Stats for 30 Viral Car and Motorcycle Ad Campaigns
Trending: Older & Average
Research: 29,643 clicks in 385 w
Interest: 6.2 minutes
Concept: 30 Viral Car And Motorcycle Ad Campaigns
Related: 114 examples / 88 photos
Segment: Males, 18-55
Comparison Set: 42 similar articles, including: virgin imagery to sell used cars, viral ads, and baby luxury car logos.
30 Viral Car and Motorcycle Ad Campaigns
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30 Viral Car And Motorcycle Ad Campaigns
By: Marissa Brassfield - Published: Jan 5, 2009