For consumers with gluten-free diets seeing a healthy protein bar to carry them through between meals, the Clif Organic Trail Mix Bar provides delicious, tasty and fibre-rich bar that is ideal for enjoying on-the-go before and after activities.
The Organic Trail Mix Bars are an amalgamation of nuts, seeds and fruits to provide a snack that is both savory and sweet -- as well as filling. The bars contain fully organic ingredients that are simple, natural and unprocessed including almonds, dark chocolates, soybeans, rice crisps and more bound together using a tapioca syrup. The ingredients provide a natural dose of fibre and carbohydrates to keep the body fuelled and energize without using gluten-based products. The flavors range from sweet and savory offering combinations such as dark chocolate sea salt and cherry almond.
Key Themes Behind This Trend
- Gluten-free Protein Bars
- Opportunity to create innovative, gluten-free protein bars that cater to consumers with dietary restrictions.
- Organic Snack Bars
- Opportunity to develop organic snack bars made from natural, unprocessed ingredients for health-conscious consumers.
- On-the-go Nutrition
- Opportunity to create convenient, portable nutrition options for consumers who need a quick and healthy snack.
Where This Applies
- Health Food
- Disruptive innovation opportunity in the health food industry to create nutritious and flavorful snack options.
- Gluten-free Products
- Disruptive innovation opportunity in the gluten-free product industry to develop protein bars that are gluten-free and delicious.
- Sports Nutrition
- Disruptive innovation opportunity in the sports nutrition industry to create protein bars with natural ingredients for pre and post-workout fueling.
