smul's Protein Bars are Fiber-Rich, Gluten-Free & Low in Sugar
Laura McQuarrie — March 13, 2025 — Lifestyle
References: smul & foodbusinessnews.net
smul makes protein bars that are rich in fiber, gluten-free, low in sugar and perfect for on-the-go snacking. These naturally flavored protein bars are abundant in plant-based protein, and varieties like the Strawberry Almond Protein Bar—with roasted almonds and freeze-dried strawberries—are especially treat-like thanks to a sugar-free, plant-based white chocolate coating. Fans of dark chocolate will find satisfaction in varieties like the Cherry Almond Protein Bar, which boasts 13 grams of plant protein per bar and no artificial sweeteners or added refined sugar.
These plant-powered bars feature a base of chicory root fiber and a blend of fava beans, chicory extract, pea protein isolate, and other ingredients for their nutritious qualities, flavor, and texture.
At Expo West 2025, smul offered a look at its expanded protein bar range, which includes flavors like Coconut, Pecan Caramel, and Hazelnut Cocoa.
These plant-powered bars feature a base of chicory root fiber and a blend of fava beans, chicory extract, pea protein isolate, and other ingredients for their nutritious qualities, flavor, and texture.
At Expo West 2025, smul offered a look at its expanded protein bar range, which includes flavors like Coconut, Pecan Caramel, and Hazelnut Cocoa.
Trend Themes
1. Plant-based Protein Innovations - The rising popularity of plant-based proteins offers a fertile ground for creating novel, sustainable snacking options without compromising on taste.
2. Flavor-focused Healthy Snacks - The emphasis on diverse and natural flavors in protein snacks is reshaping consumer expectations for health foods that deliver both nutrition and indulgence.
3. Sugar-free Snacking Solutions - Increasing demand for sugar-free products highlights opportunities to innovate with alternative sweeteners and natural flavorings that satisfy the sweet tooth without added sugars.
Industry Implications
1. Health-conscious Snack Foods - The health-conscious snack industry is being transformed by products that offer nutrient-rich profiles combined with satisfying flavors.
2. Functional Food Ingredients - Innovation in functional ingredients like chicory root fiber provides new avenues for enhancing the nutritional value of everyday snacks.
3. Plant-based Food and Beverage - The plant-based food and beverage industry is increasingly integrating diverse protein sources to meet growing consumer demand for sustainable and ethical products.
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