Two new Mentos Pure Fresh Gum flavors have been announced by the brand in response to the growing demand for bottled gums. The gum will come in Tropical and Cherry flavor options, which will be available in 100 gram bottles at a price point of £2.25 and are available now at Bestway and Dhamecha retailers. The flavorful gum features a sugar-free profile and is bottled to make it ideal for those who want a convenient, on-the-go refreshment option.
Speaking on the new Mentos Pure Fresh Gum flavors, Mentos Product Manager Sally Fenton said, "We know that the refreshment market is under pressure to match the success of traditional sugar confectionery and there is increased demand for sweet flavors. Tropical and Cherry have already received brilliant feedback from consumers and we’re confident that this is going to be a successful launch. Retailers can take advantage of Mentos new fruit additions as an option to strengthen their range in stores and attract new consumers to the category who are looking for more fruit flavors"