The Flying Embers Organic Hard Kombucha has been unveiled by the brand as an adaptogenic drink that will offer consumers a healthier way to enjoy a libation at the end of a long day.
Featuring an ABV of 4.5%, the drink is similar in alcoholic content to light beers and prepackaged cocktails on the market to make it only suitable for consumers who are of legal age to drink. The kombucha comes in three flavor options including Ginger & Oak, Lemon Orchard and Ancient Berry, which are all packed with live probiotics to make it a healthy libation to choose.
The Flying Embers Organic Hard Kombucha also features an ingredient profile that is gluten-free and vegan-friendly to make it suitable for consumers on alternative diets.
Key Themes Behind This Trend
- Adaptogenic Kombucha
- The Flying Embers Organic Hard Kombucha introduces adaptogenic ingredients, paving the way for a new trend in healthier alcoholic beverages.
- Probiotic Libations
- The inclusion of live probiotics in The Flying Embers Organic Hard Kombucha suggests a trend towards incorporating health benefits into alcoholic drinks.
- Alternative Diets
- By offering a gluten-free and vegan-friendly option, The Flying Embers Organic Hard Kombucha caters to the growing trend of consumers seeking beverages that align with their dietary restrictions.
Where This Applies
- Craft Beer
- Craft breweries can explore the addition of adaptogenic ingredients and live probiotics to create healthier beer options for health-conscious consumers.
- Alcoholic Beverage
- The market for alcoholic beverages can tap into the trend of incorporating health benefits by exploring the development of more probiotic-infused libations.
- Health Food
- Health food companies can expand their offerings by creating more gluten-free and vegan-friendly options, such as the kombucha offered by The Flying Embers, to meet the demands of consumers on alternative diets.
