Organic hard kombucha company Boochcraft announced the launch of Mood by Boochcraft, a non-alcoholic feel-good tonic with functional benefits. This tonic for the mind and body provides an uplifting boost with ingredients like prebiotic fiber from agave, electrolytes and antioxidants. The Rejuvenating Raspberry Ginger variety combines ingredients like vibrant berries and citrus with turmeric and Himalayan sea salt, plus raw kombucha to support digestion.
This refreshing beverage helps to nourish the gut with 10% of its daily fiber requirement, all the while sharing fresh-pressed fruit flavors and ingredients that agree with the body and help to keep spirits high.
Mood by Boochcraft's tonic is ready to be sipped by the can, satisfying soda lovers who are searching for a bubbly beverage with tons of flavor, color and better-for-you benefits.
Key Themes Behind This Trend
- Non-alcoholic Functional Tonics
- Opportunities lie in developing beverages that offer functional benefits for both the mind and body without alcohol content.
- Feel-good Tonic Innovations
- Innovative opportunities exist in creating tonics that uplift and replenish with a mix of prebiotic fiber, electrolytes, and antioxidants.
- Refreshingly Nutritious Beverages
- There is potential for disruption by introducing beverages that provide gut-nourishing fiber, fresh-pressed fruit flavors, and immunity-boosting ingredients.
Where This Applies
- Beverage Industry
- The beverage industry can explore creating non-alcoholic tonics that cater to consumers' increasing demand for functional benefits and unique flavors.
- Health and Wellness Sector
- In the health and wellness sector, there is room for growth by offering products that promote well-being through natural ingredients and improved gut health.
- Food Technology
- Food technology companies can leverage innovations in developing beverages that combine flavorful ingredients to provide a wholesome and enjoyable drinking experience.
