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Top 100 Drinking Trends in March

From Tart Rhubarb Kombuchas to Tequila Seltzer Fiesta Packs

— March 29, 2024 — Lifestyle
Recent years have seen a surge of creativity and ingenuity within the realm of beverages, redefining the way we quench our thirst and indulge our taste buds. This list of drinking trends exemplifies how brands deliver products that resonate with today's discerning consumers.

One example comes from Niche Cocktails, which has broadened its ready-to-drink (RTD) cocktail selection with two enticing additions, ideal for both discerning drinkers and cocktail enthusiasts seeking convenience. The latest offerings comprise the Strawberry Daiquiri and Negroni, boasting ABVs of 8% and 14% respectively.

Alternatively, Kylie Minogue's 0% Sparkling Rosé Wine Alternative is crafted with an elegant, flavorful, fresh taste profile that does not invite hangovers. This non-alcoholic wine reflects the celebrity's dedication to providing delicious and flavorful non-alcoholic offerings to consumers.
9.3
Score
Popularity
Activity
Freshness
100
Supportive Sobriety Apps
Supportive Sobriety Apps
'Sober' Guides Individuals on Their Sobriety Journey
<
99
Golden Caribbean Rum Blends
Golden Caribbean Rum Blends
Rolling Fork Unveils the New Small-Batch Rum, 'Heart of Gold'
<
98
Patiently Brewed Premium Lagers
Patiently Brewed Premium Lagers
This Beer Benefits From a 'Low and Slow' Fermentation Approach
<
97
Authentic Handcrafted Agave Tequilas
Authentic Handcrafted Agave Tequilas
Casa Rayos Tequila is Made in Jalisco, Mexico with 100% Agave
<
96
Artisanal Cold Brew Jugs
Artisanal Cold Brew Jugs
Later Days Coffee Co's Cold Brew is a Ready-to-Drink Multi-Serve Product
<
95
Botanically Boosted Juniper Sours
Botanically Boosted Juniper Sours
This Cocktail Uses ‘Aviation Gin’ As Its Foundational Ingredient
<
94
Scotch-Style American Whiskeys
Scotch-Style American Whiskeys
Bulleit American Single Malt Uses Malted Barley Over Corn or Rye
<
93
Effervescent Light Ciders
Effervescent Light Ciders
This Cider Collection is Packed With Flavor & Refreshingly Crisp Texture
<
92
Approachable Sparkling Wines
Approachable Sparkling Wines
Wha Gwan Glidin Comes Packaged in Beer Bottles
<
91
Hybrid Cask-Aged Whiskeys
Hybrid Cask-Aged Whiskeys
The Glenlivet Rum and Bourbon Fusion Cask is a First for the Category
<
90
Rapper-Backed RTD Cocktails
Rapper-Backed RTD Cocktails
Snoop Dogg and Dr. Dre Team Up to Launch the New RTD Cocktails
<
89
Booze-Free Fusion Beers
Booze-Free Fusion Beers
This Weizen Radler Beer is Totally Devoid Of Alcohol Content
<
88
Refreshing Cannabis Waters
Refreshing Cannabis Waters
Delta Cannabis Water Aims to Redefine Cannabis Consumption
<
87
Beverage Manufacturing Agreements
Beverage Manufacturing Agreements
Flow Beverage Corp. Partners with Biosteel Sports Inc.
<
86
Birthday Cake-Flavored Liqueurs
Birthday Cake-Flavored Liqueurs
Sugarlands Sippin' Creams Birthday Cake Has a 20% ABV
<
85
Balanced Lime-Flavored Margaritas
Balanced Lime-Flavored Margaritas
Pernod Ricard UK Launches the Altos Classic Lime Margarita
<
84
Valentine's Day Cold Brews
Valentine's Day Cold Brews
Playa Bowls Has a New White Chocolate Raspberry Sweet Cream Cold Brew
<
83
Celebrity-Backed Wine Alternatives
Celebrity-Backed Wine Alternatives
Kylie Minogue Wines Launches the Kylie 0% Sparkling Rosé
<
82
Band-Backed Non-Alcoholic Beers
Band-Backed Non-Alcoholic Beers
Kittie and We Are PIGS Launch the New KittiePIG Non-Alcoholic Beer
<
81
Darkly Romantic Offerings
Darkly Romantic Offerings
Kraken Rum & Holy Chic Los Angeles Debut Beast’s Desolate Rose Bundle
<
80
Vintage Bulk-Style Wines
Vintage Bulk-Style Wines
Costco Is Selling An Extra-Large 3-Liter Bottle Of Blended Wine
<
79
Sulfites-Eliminating Portable Wine Accessories
Sulfites-Eliminating Portable Wine Accessories
Ullo Launches Uno Wine Purifying Wands
<
78
Sparkling Raspberry Peach Beverages
Sparkling Raspberry Peach Beverages
Introducing CELSIUS’® Newest Flavor, Sparkling Raspberry Peach
<
77
Frozen Lemonade Pouches
Frozen Lemonade Pouches
Scoot Frozen Lemonade Provides Cooling Refreshment with Every Sip
<
76
Branded Ready-to-Pour Cocktails
Branded Ready-to-Pour Cocktails
These Diageo Ready-to-Serve Cocktails Come in Three Options
<
75
RTD Brew Coffee Products
RTD Brew Coffee Products
Emmi Enters Joint Venture with Equator Coffees
<
74
Gut-Friendly Kombucha Campaigns
Gut-Friendly Kombucha Campaigns
Health-Ade's Thrill Your Gut Highlights the Benefits of Kombucha
<
73
Unabashedly Traditional Lagers
Unabashedly Traditional Lagers
This Delectable Lager is Designed For Year-Round Enjoyment
<
72
Canned Premium Vodka Cocktails
Canned Premium Vodka Cocktails
These Canned Cîroc Cocktails Come in Two Options
<
71
Cheeky Series Star Campaigns
Cheeky Series Star Campaigns
MTN DEW Debuts a New Superbowl Ad with Aubrey Plaza
<
70
Organic Soy Milk Beverages
Organic Soy Milk Beverages
This Organic Non-Dairy Soy Beverage is a Dairy-Free Alternative
<
69
Ginger Chamomile Sparkling Beverages
Ginger Chamomile Sparkling Beverages
HealTea Offers a Range of Better-for-You Soda Alternatives
<
68
Cocktail-Inspired Malt Beverages
Cocktail-Inspired Malt Beverages
Captain Morgan Sliced Takes Cues from Classic Cocktail Recipes
<
67
Dank Non-Alcoholic IPAs
Dank Non-Alcoholic IPAs
This West Coast IPA is High In Flavor and Devoid Of Alcohol
<
66
Low-ABV Dark Lagers
Low-ABV Dark Lagers
This Mexican Dark Lager Offers a Cozy Wintertime Drinking Experience
<
65
Ready-to-Pour Mixologist Cocktails
Ready-to-Pour Mixologist Cocktails
On The Rocks Strawberry Daiquiri Comes in Three Sizes
<
64
Alcohol-Free Fundraiser Challenges
Alcohol-Free Fundraiser Challenges
Dry Feb Helps to Raise Funds for the American Cancer Society
<
63
Olive-Infused Vanilla Cream Coffees
Olive-Infused Vanilla Cream Coffees
Starbucks Canada's Launched Two New Oleato Beverages
<
62
Rescued Fruit Spirits
Rescued Fruit Spirits
Trash & Treasure Spirits Get Flavor from Creatively Repurposed Ingredients
<
61
Organic Green Juice Beverages
Organic Green Juice Beverages
This Organic Cold Pressed Green Juice Beverage Full of Vitamins
<
60
Valentine's Day Boba Lineups
Valentine's Day Boba Lineups
Krak Boba’s '14 Days of Love' Celebrates Its Most Romantic Drinks
<
59
Pork-Flavored Savory Lattes
Pork-Flavored Savory Lattes
Starbucks Reserve Shanghai Roastery is Serving a Lucky Savory Latte
<
58
Elevated Negroni Cocktails
Elevated Negroni Cocktails
Aviation's ‘Upgraded Negroni’ Puts a Fresh Twist On a Classic Aperitif
<
57
Zesty Vanilla Energy Drinks
Zesty Vanilla Energy Drinks
Monster Adds a New 'Orange Dreamsicle' Flavor to the Reserve Range
<
56
Japanese Heritage Canned Cocktails
Japanese Heritage Canned Cocktails
-196 Canned Cocktails Come in Two Flavors with a 6% ABV
<
55
Mediterranean-Inspired Vodkas
Mediterranean-Inspired Vodkas
CÎROC Limonata Has Tangy Citrus and Italian Lemon Notes
<
54
Banana Bergamot Sparkling Waters
Banana Bergamot Sparkling Waters
Aura Bora's Flavor of the Month Unites Tart Citrus & Ripe Fruit
<
53
Cask-Matured Gin Spirits
Cask-Matured Gin Spirits
The Islay Cask Matured Gin Range Shares Innovations from The Botanist
<
52
Lively Seven-Ingredient Juices
Lively Seven-Ingredient Juices
Trader Joe's Power of Seven Features a Bold Red Color
<
51
Ready-to-Drink Coffee Products
Ready-to-Drink Coffee Products
Pop & Bottle Offers a Super Concentrate Pack for Hot or Cold Coffee
<
50
Chocolate Coconut Waters
Chocolate Coconut Waters
Cocobella's Chocolate Coconut Water is Guilt-Free Indulgence
<
49
Spring-Themed Fruit Wines
Spring-Themed Fruit Wines
Echo Falls Fruit Fusion Watermelon & Kiwi is Flavorful and Easy to Sip
<
48
Laid-Back Australian-Inspired Bars
Laid-Back Australian-Inspired Bars
Electric Bill Recently Opened Its Doors on Toronto's Bloor St.
<
47
Tart Rhubarb Kombuchas
Tart Rhubarb Kombuchas
Tomlinson's Forced Rhubarb Kombucha Uses a Plant Harvested by Candlelight
<
46
Mixology-Informed Canned Cocktails
Mixology-Informed Canned Cocktails
Niche Cocktails Introduced Two New Flavors for its RTD Range
<
45
Sparkling THC Seltzers
Sparkling THC Seltzers
The 'Driftee' Range Of Seltzers Are Free Of Alcohol, Sugar and Guilt
<
44
Beverage Brand Music Contests
Beverage Brand Music Contests
White Claw is Giving Canadians the Chance to Perform at AltiTunes
<
43
Aromatic Artisan-Quality Spiced Rums
Aromatic Artisan-Quality Spiced Rums
19 Crimes Spiced Rum Boasts Tropical Fruit Flavors
<
42
Sicilian Salt-Infused Beers
Sicilian Salt-Infused Beers
Birra Moretti Sale di Mare is Medium-Bodied with a 4.8% ABV
<
41
Robotic Coffee Waiters
Robotic Coffee Waiters
The Second Cup Coffee Company's Mozo Robot Will Debut at its Beirut Store
<
40
Tequila Seltzer Fiesta Packs
Tequila Seltzer Fiesta Packs
High Noon Tequila Seltzer Debuts the New High Noon Fiesta Pack
<
39
Ultra-Effective Water Filter Bottles
Ultra-Effective Water Filter Bottles
LifeStraw's Pocket-Size Peak Solo Filter Has New Colorways
<
38
Fruit-Forward Canned Cocktails
Fruit-Forward Canned Cocktails
Smirnoff Smash Vodka Soda Comes in Four Flavors
<
37
High-Protein Weight Loss Shakes
High-Protein Weight Loss Shakes
PROTALITY Supports Weight Loss and Feeds Muscles
<
36
Multi-Serve Immunity Beverages
Multi-Serve Immunity Beverages
Mon Fe Fo's Multi-Serve Bundle Features Ginger and Turmeric Blends
<
35
Romantic Pink Foam Beverages
Romantic Pink Foam Beverages
Each of Dutch Bros' New Dutch Luv Beverages Feature a Pink Soft Top
<
34
Refreshing Low-Calorie Mocktails
Refreshing Low-Calorie Mocktails
Joyburst Mocktails Offers a Range of Non-alcoholic Indulgences
<
33
Co-Branded Conversation Cards
Co-Branded Conversation Cards
Baileys Chocolate Liqueur & The Skin Deep Created Connection Cards
<
32
Crisp Low-Calorie Lagers
Crisp Low-Calorie Lagers
Hero95 is a Low-Carb Beer Brewed for Active Lifestyles
<
31
Non-Traditional Valentine's Wines
Non-Traditional Valentine's Wines
19 Crimes' Valentine's Wine Bottle Celebrates All Relationships
<
30
Kratom Functional Beverages
Kratom Functional Beverages
Mitra9 is Expanding its Beverage Line in the United States
<
29
Creamy Strawberry Puree Drinks
Creamy Strawberry Puree Drinks
Starbucks Has a New Chocolate-Covered Strawberry Crème Frappuccino
<
28
Artisan Whiskey Collections
Artisan Whiskey Collections
Diageo's Spirited Xchange Collection is Curated and Rare
<
27
Ready-to-Drink Canned Shandy's
Ready-to-Drink Canned Shandy's
Foster’s Proper Shandy Has a 3% ABV for Relaxed Enjoyment
<
26
Reality Dating Show Wines
Reality Dating Show Wines
Netflix & Cupcake Vineyards Collaborated on Love Is Wine Chardonnay
<
25
Bespoke Blended Fruit Drinks
Bespoke Blended Fruit Drinks
Starbucks Japan Just Unveiled Its New My Fruit Frappuccino Line
<
24
Canadian Beer Train Debuts
Canadian Beer Train Debuts
The Coors Light Chill Train Brings Prizes to Toronto for the Big Game
<
23
Celebratory Cocktail Couple Kits
Celebratory Cocktail Couple Kits
Simply Spiked Limeade Pickup Lime Kits Come with Candles and More
<
22
Take-Anywhere Vacation Cocktails
Take-Anywhere Vacation Cocktails
These New Malibu RTS Cocktails Come in Portable Tetra Packs
<
21
Hot Coffee Protein Packs
Hot Coffee Protein Packs
Magnum Nutraceuticals Launches ÄRA, a New Coffee Protein Innovation
<
20
Racing Alcohol-Free Beer Collabs
Racing Alcohol-Free Beer Collabs
Peroni Nastro Azzurro 0.0% and Scuderia Ferrari Join Forces
<
19
Black Cherry Sparkling Waters
Black Cherry Sparkling Waters
Trader Joe's Black Cherry Vanilla Sparkling Water Just Dropped
<
18
Functional Hydration Mixer Rebrands
Functional Hydration Mixer Rebrands
Crystal Light Debuts Immunity, Energy, and Mixology Flavors
<
17
Pink Cherry Blossom Beverages
Pink Cherry Blossom Beverages
Godiva Japan Has a New Chocolixer Cherry Blossom Full Bloom Lineup
<
16
Authenticity-Emphasizing Beer Campaigns
Authenticity-Emphasizing Beer Campaigns
Firestone Walker Brewing Company Launches This is 805 Beer
<
15
Sitcom-Themed Coffee Beans
Sitcom-Themed Coffee Beans
Scott Patterson of Gilmore Girls Helped Create a Luke’s Diner Blend
<
14
Fizzy Vodka Crossover Cans
Fizzy Vodka Crossover Cans
Absolut Vodka & Sprite Launches Across the UK in 12-Count Boxes
<
13
Naturally Blue Absinthe Spirits
Naturally Blue Absinthe Spirits
Absinthia Absinthe Bleue Features a Color-Changing Ingredient
<
12
Flavourful Luxe Scotch Whiskies
Flavourful Luxe Scotch Whiskies
The Balvenie Reintroduces Its Portwood 21 Year Old
<
11
Cheeky Electrolyte Drink Mixes
Cheeky Electrolyte Drink Mixes
Liquid Death Debuts the Death Dust Electrolyte Recovery Drink Mix
<
10
Hydrating Electrolyte Coffees
Hydrating Electrolyte Coffees
Loco Coffee Offers a Coconut Water Cold Brew with Electrolytes
<
9
Cold Brew Coffee Rebrands
Cold Brew Coffee Rebrands
'Robot Foods' Redesigned Cold Brew Packaging for FITCH with 'Here&Now'
<
8
Delicious THC-Infused Seltzer
Delicious THC-Infused Seltzer
Triple Offers Consumers a Novel Social Beverage Experience
<
7
Functional Prebiotic Soda Lines
Functional Prebiotic Soda Lines
Health-Ade Launches the SunSip Carbonated Beverages
<
6
Superfood-Powered Coffee Product
Superfood-Powered Coffee Product
BareOrganics Boasts a Range of Organic Superfood Coffees
<
5
Blueberry-Flavored Lemon Waters
Blueberry-Flavored Lemon Waters
The Water Brand Lemon Perfect Has 3 New Flavors
<
4
Spring-Ready Coffee Launches
Spring-Ready Coffee Launches
Starbucks Ushers in Spring with New and Returning Seasonal Coffee
<
3
Cold Brew Horchata Lattes
Cold Brew Horchata Lattes
Beekeeper x Taco Bell Collaborated on a Limited-Edition RTD Latte
<
2
Seasonal Mochi Ball Drinks
Seasonal Mochi Ball Drinks
Starbucks Japan Just Added a New Hanami Dango Frappuccino for Spring
<
1
Adaptogenic Mushroom Beverages
Adaptogenic Mushroom Beverages
Melting Forest Makes Sparkling Mushroom Energy Drinks
<