Hockey Player Drew Doughty Introduces the Lay's Smile Bag

 - Jun 15, 2017
References: fritolay & facebook
To celebrate the Lay's Smile campaign, hockey superstar Drew Doughty stars in a fun video reminding people to smile everyday.

In the online video, Doughty and a friend decide to go golfing (one of the hockey players' favorite past-times) in the rain. Soon, a little friendly competition ensues and the guys swing to see who can hit the golf ball the farthest. Doughty seems to have been beaten but pulls through with an unforeseen power shot. His friend is in total shock and the camera slides to Doughty with a Lay's smile bag in front of his face. As he slides the bag down, Doughty's toothless grin is revealed to the audience.

With its latest ad, Lay's hopes to remind Canadians that a smile can do a world of good, especially in the face of everyday frustration.