Popeyes' Emotional Support Chicken Alleviates Holiday Travel Stress
Laura McQuarrie — December 18, 2018 — Marketing
References: popeyes & prnewswire
Inspired by the way emotional support animals provide comfort during travel, Popeyes created the 'Emotional Support Chicken' as a carrier that can be used to take a meal onboard a flight.
As of today, travelers passing through Philadelphia International Airport are able to pick up the special carrier in Terminal C to provide some humor and stress relief during one of the most stressful times of the year for travel. The Popeyes Emotional Support Chicken carrier is available while supplies last for those who order the three-piece tenders combo.
While dogs often serve as emotional support animals onboard a flight, the Emotional Support Chicken pokes fun at the fact some travelers try to bring unusual companions like peacocks, squirrels and tarantulas onboard.
As of today, travelers passing through Philadelphia International Airport are able to pick up the special carrier in Terminal C to provide some humor and stress relief during one of the most stressful times of the year for travel. The Popeyes Emotional Support Chicken carrier is available while supplies last for those who order the three-piece tenders combo.
While dogs often serve as emotional support animals onboard a flight, the Emotional Support Chicken pokes fun at the fact some travelers try to bring unusual companions like peacocks, squirrels and tarantulas onboard.
Trend Themes
1. Emotional Support Animals - Opportunity to create innovative products and services that provide comfort during travel.
2. Stress Relief - Potential for disruptive solutions that alleviate stress and create a more enjoyable travel experience.
3. Unusual Companions - Possibility for unique and unconventional products that cater to travelers wanting to bring their unconventional pets onboard.
Industry Implications
1. Fast Food - Chance for fast food chains to explore creative marketing strategies and unique product offerings.
2. Airlines - Opportunity for airlines to offer humorous and stress-relieving amenities to enhance the passenger experience.
3. Travel Accessories - Potential for the creation of fun and innovative travel accessories that provide amusement and comfort during travel.
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