Over the last few years, meatless products have taken off thanks to the support of plant-based eaters and flexitarians, and alongside plant-based versions of beef, chicken and pork, vegan seafood alternatives are coming to the forefront. Seafood lovers can now enjoy a variety of animal-free products in the form of crabless cakes, plant-based shrimp, fish-free filets and innovative sushi alternatives.
To satisfy seafood lovers of all kinds, brands are creating inventive alternatives for specific seafood products, including everything from Blue Fin Tuna to eel and urchin. While Kaylee’s Eatery uses smoky slices of papaya fruit in place of salmon, Island Poké is credited with creating the first plant-based tuna in the UK using diced watermelon that's soaked in flavor so that it takes on the taste and texture of sashimi.
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
