The September 2021 lifestyle innovations include several self-care and wellness products. As we emerge from our worldwide lockdown with wisdom and new perspectives, brands are focusing on the importance of giving oneself time to rejuvenate.
Bare Mum, for example, addresses the overlooked postpartum sector for women with its simple yet effective care products. These include protective herbal-infused postpartum pads with organic cotton. Another noteworthy brand is fumé, a premium cannabis company. The modern brand offers small-batch strains that highlight the specific benefits users receive from each variation. Both highlighted brands find common ground in the wellness sector, which has recently gained traction across several consumption industries. The pandemic has certainly taught society to reconnect with our inner well-being.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
