Hashbrown-Infused Breakfast Casseroles

Cracker Barrel Has a New Bacon n’ Egg Hashbrown Casserole

Cracker Barrel is taking a crack at reinventing breakfast with the debut of two tasty new dishes: the Bacon Mac n’ Cheese and Bacon n’ Egg Hashbrown Casserole.

Cracker Barrel's new Bacon Mac n’ Cheese and Bacon n’ Egg Hashbrown Casserole have been launched alongside two limited-time seasonal beverages as part of the chain's 2021 fall lineup. The new Bacon Mac n’ Cheese is a premium side dish that combined a base of creamy mac n’ cheese with a topping of crispy bacon bites, parsley, green onions, and parmesan cheese. The other new breakfast option is the Bacon n’ Egg Hashbrown Casserole,w which combines the brand's signature Hashbrown Casserole with melted Colby cheese, hickory-smoked bacon, scrambled eggs, fried onions, diced tomatoes, and green onions. As for the new drinks, you can choose between Huckleberry Tea and a sweet Pumpkin Pie Latte.

The new breakfast dishes and drinks are available from participating locations and online

Image Credit: Cracker Barrel

Breakfast Innovation
Cracker Barrel's reinvented breakfast dishes and drinks point towards a trend of innovation in the breakfast industry.
Limited-time Offerings
Limited-time seasonal menu offerings may become a trend for restaurants looking to entice customers with exclusive and unique flavors.
Savory Breakfasts
Hashbrown-infused breakfast casseroles like Cracker Barrel's new Bacon n’ Egg Hashbrown Casserole indicate a trend towards hearty and savory breakfast options.

Sectors Adopting This

Fast Casual Dining
Casual dining chains like Cracker Barrel may have opportunities for innovation through limited-time menu items that capture seasonal flavors and trends.
Breakfast Chains
Breakfast chains may have opportunities to differentiate themselves through unique and savory breakfast options that go beyond traditional breakfast foods.
Coffee Shops
Coffee shops may have opportunities to add savory breakfast options like Cracker Barrel's Bacon n’ Egg Hashbrown Casserole to their menus to better compete with breakfast chains.
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 79%
Activity 98%
Freshness 10%