What is the trend of ergonomic fitness equipment?

The trend towards ergonomic fitness solutions presents an opportunity for further innovation with other workout gear.

What is the trend of improved exercise form?

There is a growing trend towards workout equipment that helps users maintain proper form, and this presents an opportunity to create new devices with this function.

What is the trend of comfortable workout gear?

The demand for comfortable workout gear provides an opportunity to create new products with ergonomic design.

What are the implications for the fitness industry industry?

There's an opportunity for disruptive innovation in the fitness industry, particularly in the development of new workout gear.

What are the implications for the sports equipment industry industry?

The sports equipment industry should consider ergonomic design in order to make their products more comfortable for users and therefore more appealing.

What are the implications for the athletic training industry industry?

Athletic trainers and coaches can benefit from incorporating ergonomically designed fitness equipment in their training regime.

Ergonomically Designed Kettlebells : Kettlecross

Ergonomically Designed Kettlebells

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The 'Kettlecross' Helps Athletes Maintain Proper Form

Michael Hemsworth — August 9, 2021 — Lifestyle

References: kickstarter & yankodesign

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The humble kettlebell hasn't changed much in shape or style single it originated several hundred years ago, so the 'Kettlecross' kettlebell is intended to change this with a decidedly more comfortable aesthetic. The workout weight maintains the look and feel of a traditional kettlebell, but looks as though it has been cut in half to divide the weight between either side of the athlete's hand. This will enable a more comfortable, ergonomic experience when using the kettlebell with a range of different exercises which could also help to stave off the occurrence of strains.

The 'Kettlecross' kettlebell has been given a modern design overhaul, but is still suited for being used across a range of different exercises for athletes to perform.

Trend Themes

Ergonomic Fitness Equipment — The trend towards ergonomic fitness solutions presents an opportunity for further innovation with other workout gear.
Improved Exercise Form — There is a growing trend towards workout equipment that helps users maintain proper form, and this presents an opportunity to create new devices with this function.
Comfortable Workout Gear — The demand for comfortable workout gear provides an opportunity to create new products with ergonomic design.

Industry Implications

Fitness Industry — There's an opportunity for disruptive innovation in the fitness industry, particularly in the development of new workout gear.
Sports Equipment Industry — The sports equipment industry should consider ergonomic design in order to make their products more comfortable for users and therefore more appealing.
Athletic Training Industry — Athletic trainers and coaches can benefit from incorporating ergonomically designed fitness equipment in their training regime.

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