From the halls of Harvard to hipsters sporting bow ties and boat shoes, preppy style is everywhere and seems to influence almost everyone. You see geek-inspired styles in the streets, in magazines and in the lookbooks full of preppy pictorials for upcoming fashion collections.
From colorful schoolboy style to bipolar bow ties, these preppy pictorials exemplify the clean-cut cool looks that are dominating fashion right now.
Implications - With the 'less is more' aesthetic growing every day, the desire for more classic styles emerges. Consumers are looking for ways to illustrate their sophistication through their clothing. In order to attract more customers, designers could create more pieces containing the clean-cut element.
52 Preppy Pictorials
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