The October 2021 social good projects focus on building a more positive future for coming generations. One noteworthy project is Pujalasos' participation in Plant-for-the-Planet's 6-3-1 initiative, which aims to repopulate deforested areas to re-establish healthy ecosystems. Brands are increasingly participating in social good, and sustainable endeavors as their values shift with consumer demands.
Vaine Hunters Canada is a volunteer-led organization that helps Canadians find vaccination sites through an app. This example of social good shows an interest in public health and safety. Another initiative from the University of Arizona supports Indigenous communities and addresses the global environmental crisis. These examples showcase how social good initiatives contribute to the wellbeing of society on a physical, mental, and communal level to create a more mindful and compassionate world.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
