Bulleit Whiskey has teamed up with local art collective Lira Arte Público to re-ignite excitement for public spaces through a series of large scale urban art interventions in the bohemian district of Chile's capital city, Santiago, as bars and restaurants reopen.
At the heart of every community there are artists, entrepreneurs, stories and gathering places that are usually in the form of bars and restaurants. As a brand focused on building community, Bulleit Whiskey will be spreading art in the city as a tool for social regeneration, celebrating cultural diversity and sparking the vitality of the Providencia district, connecting urban art with local bars, restaurants, businesses and communities.
'Horizon,' the first of this unprecedented series is a stunning 350 square meter mural by Chilean artist Rodrigo Estoy and looks at the next frontier of urban art and sustainability as it was produced using an innovative component that is added to the paint to replicate the air-purifying effect of adult trees.
Image Credit: Lira Arte Publico