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Top 40 Social Media Trends in October

From Voting-Themed Story Stickers to Burger Social Campaigns

— October 25, 2020 — Social Media
These October 2020 social media trends range from vote-encouraging story stickers to burger chain social media takeovers.

The Whopper Reply is a standout and fast food chain Burger King's latest social media marketing campaign. The stunt pokes fun at one of the brand's biggest rivals, McDonald's, and involves Burger King answering comments on McDonald's social media pages that were never replied to, along with providing promotional food coupons.

Instagram's voting-themed story stickers are another notable example that encourages over a billion of the platform's users to take part in this year's US election in November. "The goal of this initiative was to aid 4 million Americans in registering to vote" with six stickers by six different artists available within Instagram's stories feature.
7
Score
Popularity
Activity
Freshness
40
Social Networking Safety Features
Social Networking Safety Features
Linkedin's Safety Features Have Been Increased
<
39
Cheeseburger-Celebrating Ads
Cheeseburger-Celebrating Ads
Steak ‘n Shake Offers App Users $2 Off its Iconic Cheese Steakburger
<
38
Social Media File Transfers
Social Media File Transfers
Facebook Now Lets Users Transfer Multimedia Content Through Dropbox
<
37
Social Media Video Extensions
Social Media Video Extensions
Instagram Reels Can Now Be Up to 30 Seconds Long
<
36
Plant-Based Protein Giveaways
Plant-Based Protein Giveaways
Incogmeato's Spokesanimals Invite People to Try Plant-Based Eating
<
35
Pop Drink Hot Sauces
Pop Drink Hot Sauces
A Mountain Dew Hot Sauce Has Been Announced on Social Media
<
34
Social Media Video Filters
Social Media Video Filters
Facebook Gives Users Tools to Customize Their 'Your Topics' Feed
<
33
WFH Upgrade Promotions
WFH Upgrade Promotions
The Modsy’s WFH Glow Up Giveaway Will Give One Fan an Home Office Makeover
<
32
Lockdown-Inspired National Anthems
Lockdown-Inspired National Anthems
The Balcony Orchestra Unites Lockdown Musicians in Italy
<
31
Sensor-Packed Smart Glasses
Sensor-Packed Smart Glasses
The Facebook Reality Labs Project Aria Smart Glasses are Intuitive
<
30
Vote-Encouraging Story Stickers
Vote-Encouraging Story Stickers
Instagram's Voting Stickers Encourage Voting on Election Day
<
29
Family Sponsorship Challenges
Family Sponsorship Challenges
Chipotle is Introducing Group Ordering with #ChipotleSponsorUs
<
28
Coffee-Branded Postponed Trip Contests
Coffee-Branded Postponed Trip Contests
Clio Coffee is Helping Fans Who Postponed Their Italy Trip
<
27
Vote-Encouraging Pimple Patches
Vote-Encouraging Pimple Patches
Starface's Vote Sticker is Starting Conversations on Social Media
<
26
Virtual Event Platforms
Virtual Event Platforms
Google Fundo Helps Creators Host Events & Connect with Fans
<
25
Transparent Video App Marketing
Transparent Video App Marketing
TikTok's Transparency and Accountability Center Addresses Security
<
24
Hilarious Crime-Themed Halloween Ads
Hilarious Crime-Themed Halloween Ads
Butterfinger Debuted a Candy Criminal-Inspired Promotion
<
23
Coffee Day-Inspired Promotions
Coffee Day-Inspired Promotions
Wandering Bear Coffee Now Has a Discount for National Coffee Day
<
22
Plant-Based Frozen Food Lines
Plant-Based Frozen Food Lines
Naturli' Introduces Its Range of Vegan Products to the UK Market
<
21
Pandemic Period Poverty Campaigns
Pandemic Period Poverty Campaigns
The Free Periods #PeriodsInAPandemic Campaign Challenges Stigmas
<
20
Co-Viewing Chat Experiences
Co-Viewing Chat Experiences
Facebook Messenger Watch Together Lets Users View Together
<
19
Authentic COVID-Specific Content Series
Authentic COVID-Specific Content Series
PandemicTalks is Launched to Fight COVID-19 Misconceptions
<
18
Trusted Pandemic Information Initiatives
Trusted Pandemic Information Initiatives
The UN Launched the 'Verified' Campaign Amid COVID-19
<
17
Interactive AR Burger Campaigns
Interactive AR Burger Campaigns
Burger King Shared On-Screen QR Code Discounts During the VMAs
<
16
Premium Coffee Holiday Promotions
Premium Coffee Holiday Promotions
Peet's Coffee is Giving Fans a Discount for National Coffee Day
<
15
Healthcare Influencer Campaigns
Healthcare Influencer Campaigns
Terveystalo Launches the ‘Essential Influencer’ Campaign
<
14
Football-Themed Wine Giveaways
Football-Themed Wine Giveaways
Bachelor Star Tyler Cameron & BABE Wine to Host an NFL Giveaway
<
13
Social Media Postcard Services
Social Media Postcard Services
The GramGram Service Now Lets Users Send Instagram Postcards
<
12
Location-Based Socialization Apps
Location-Based Socialization Apps
The 'Fyrabend' App Lets Users Find Others to Hang Out With
<
11
Discount Grocery Store Albums
Discount Grocery Store Albums
NO FRILLS Launched the Edgy 'Haulin' State of Mind' Album
<
10
Animal-Influencers Vegan Food Campaigns
Animal-Influencers Vegan Food Campaigns
Morningstar Farms Enlists Animal Influencers in New Ad
<
9
Gen Z Social Platform Expansions
Gen Z Social Platform Expansions
IRL App is Expanding Its Social Calendar to Colleges
<
8
Influencer Coffee Brand Re-Launches
Influencer Coffee Brand Re-Launches
Tik Tok Star-Made 'Chamberlain Coffee' is Back with a New Look
<
7
Interactive Football Experiences
Interactive Football Experiences
The Bud Light Showtime Cam Allows Fans to Celebrate with Players
<
6
Burger Chain Social Takeovers
Burger Chain Social Takeovers
The Whopper Reply Targeted Mcdonald's Social Media Pages
<
5
Influencer-Approved Outdoor Apparel
Influencer-Approved Outdoor Apparel
Avec Les Filles Partnered with Erica Hoida to Launch a Range
<
4
Exclusive Fast Food Figurines
Exclusive Fast Food Figurines
McDonald’s is Giving Away Five Exclusive Travis Scott Action Figures
<
3
Gen Z Collectible Campaigns
Gen Z Collectible Campaigns
ZURU & Fanbytes are Creating a Mini Bytehouse on TikTok
<
2
Pro-Mask Social Media Campaigns
Pro-Mask Social Media Campaigns
Twitter is Projecting Pro-Mask Tweets in Unexpected Places
<
1
Luxury Camping Apparel
Luxury Camping Apparel
The North Face X Gucci Just Announced a New Collection with Limited Details
<