Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes, Workshops & Webinars
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
Internships
Grow your professional skillset in an award-winning workplace.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our 3-Day Toronto event.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Virtual Events (NEW!)
Stream our World Summit content from the comfort of your home.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Innovation Events
Explore our 2020 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.

24 Inspirational Ads

From Inspirational Makeup-Removing Ads to Amputee Soccer Player Ads

— July 12, 2014 — Marketing
Inspirational ads are becoming an increasingly popular choice for advertisers looking to tug at viewer's heart strings rather than simply pushing a product on them.

Often times, inspirational ads work by showcasing the incredible, against-the-odds achievements of people who managed to overcome a big challenge. This is a common theme in ads for sports-themed products, which often try to associate the product with say a disabled athlete who achieved great things despite their disability. The theme of the unlikely hero is a popular one in inspirational ads.

Occasionally, the central characters in the ads don't even have a direct relationship with the product being advertised. However, the clever use of tag lines and storytelling enables skilled advertisers to link their product with inspirational people.
5.6
Score
Popularity
Activity
Freshness
25
Endearing Racecar Campaigns
Endearing Racecar Campaigns
The Nascar Ad from Ogilvy is Both Heartfelt and Cool
<
24
Heroic Soccer Nerd Films
Heroic Soccer Nerd Films
This Pepsi World Cup Short Film Was Directed by Idris Elba
<
23
Thrilling World Cup Ads
Thrilling World Cup Ads
This ESPN World Cup Ad Highlights Soccer's 'Homecoming' to Brazil
<
22
Patriotic Athletic Win Ads
Patriotic Athletic Win Ads
Andy Murray's Wimbledon Win Sparks Patriotic Ads
<
21
Amputee Soccer Player Ads
Amputee Soccer Player Ads
These Inspirational World Cup Ads Share an Amputee Soccer Player’s Story
<
20
Iconic Reel-Reminiscing Ads
Iconic Reel-Reminiscing Ads
Volkswagen ‘See Film Differently’ Campaign Reiterates Pop
<
19
Inspirational Search Engine Campaigns
Inspirational Search Engine Campaigns
'Bing is for Doing' Tells Story of Snowboarder Kevin Pearce
<
18
Heart-Racing Hacker Campaigns
Heart-Racing Hacker Campaigns
Microsoft XBox 'Kinect Effect' Ad Opens a World of Dreams
<
17
Rebellious Combat Boot Commercials
Rebellious Combat Boot Commercials
The Dr Marten SS14 Campaign is Rebellious
<
16
Empowering Female Toy Ads
Empowering Female Toy Ads
The GoldieBlox Toy Company Creates Toys for Female Innovators
<
15
Heartwarming World Cup Ads
Heartwarming World Cup Ads
This Spanish World Cup Ad Brings Star Players Closer to the Public
<
14
Athlete Encouragement Ads
Athlete Encouragement Ads
The Marc Herremans Johnny Walker Ad is Inspiring
<
13
Female-Empowering Ads
Female-Empowering Ads
The Verizon Inspire Her Mind Campaign Focuses on Intelligence Over Looks
<
12
Celebrity Female Empowerment Ads
Celebrity Female Empowerment Ads
The CoverGirl 'Girls Can' Campaign is Candid and Inspirational
<
11
Uplifting Friendship Beer Ads
Uplifting Friendship Beer Ads
Guinness Propounds the Virtues of Friendship in its Beer Commercial
<
10
Prevailing Athletic Commercials
Prevailing Athletic Commercials
The Canadian Paralympic 'Unstoppable' Commercial Inspires
<
9
Inspirational Makeup-Removing Ads
Inspirational Makeup-Removing Ads
Dermablend's 'Camo Confession' Proves Beauty is on the Inside
<
8
Epic Soccer Wear Ads
Epic Soccer Wear Ads
The Nike Soccer Ad Celebrates a New French Team
<
7
Inspirational Travel Videos
Inspirational Travel Videos
Casey Neistat Knows How to 'Make It Count'
<
6
Rebellious Coffee Campaigns
Rebellious Coffee Campaigns
Nescafe 'Live Out Your Boldness' Targets Chinese Market
<
5
Motivating Workout Ads
Motivating Workout Ads
The 'miCoach Says' Commercial Will Make You Want to Get Fit
<
4
Patriotic Free-Spirited Fashion
Patriotic Free-Spirited Fashion
Rita Ora is the New Face of 'Material Girl' Fall 2013 Collection
<
3
Youth-Inspiring Campaigns
Youth-Inspiring Campaigns
'Levi's Legacy' Video Encourages Positive Change
<
2
Personal Diary Beauty Ads
Personal Diary Beauty Ads
Dove’s Carbon Paper Commercial is Helping Youths Live Their Dreams
<
1
Stirring Paralympics Ads
Stirring Paralympics Ads
Ray Grassi and Stephanie Dixon are Inspiring in the Campaign by Bbdo
<